Two Faces of Business Cards

Written by Mart Gil Abareta

In previous years, business cards are just widely used for business purposes. Before, onlyrepparttar business people had their own business cards. But now, they have been widely utilized to provide important contact information for businesses, companies and organizations. It can be considered a big investment to have a business card because it is being considered as a status symbol inrepparttar 147348 workplace inrepparttar 147349 past.

Business cards, especially those that are in full color, arerepparttar 147350 latest trends in providing personal information because they are more attractive and engaging compared torepparttar 147351 old-fashioned black and white cards. Through this, you are able to inform other people that you are serious about your reputation in whatever industry you belong to. Regardless of your profession, business cards can really enhance your business tremendously.

Today, anyone can have their own business cards. Evenrepparttar 147352 unemployed obtain their own cards – as in really good ones. They also make it sure that their cards have nice designs and that they are printed on good stock. Everyone has really realizedrepparttar 147353 convenience of using a personal business card to presentrepparttar 147354 image you want to project. After all, withrepparttar 147355 existence of online business card printing companies, anyone can create their own unique identity with great ease through his business card.

The Secrets of High Money Classified Ads

Written by Jason Morris

When used effectively, classified ads can be one ofrepparttar quickest and most inexpensive ways to increase your sales. A well written classified ad can generate thousands in sales, yet could cost you pennies to write and run.

Most people don’t appreciaterepparttar 147347 power of well written classified ads. They think classified ads are for selling cars, or finding jobs, and not for expanding a business. While it’s true a classified ad is a good way to achieverepparttar 147348 above, it is also true that classified ads can be used to launch and expand multi million pound businesses.

Many businesses rely exclusively on these low cost ads to generate a substantial amount of their annual turn over. The reason is simple. Once you have discovered how to harnessrepparttar 147349 power of these classified ads, you really won’t need to run expensive display ads at all.

Note thatrepparttar 147350 key point about classified ads is that they are most effective when used as lead generators, and not to sell from. In these ads you are not trying to convince someone to spend money with you. You are trying to identify a potential customer by having that customer contact you as a result ofrepparttar 147351 ad. Once potential customers have identified themselves, you can then follow up with your direct mail offer forrepparttar 147352 product or service you are selling.

Writing an effective classified ad is one ofrepparttar 147353 most exacting forms of copywriting. In twenty words or less you have to grabrepparttar 147354 customer’s attention, and excite them enough to prompt them into calling you for more information. You can’t rely on eye catching illustrations or professional layouts to catchrepparttar 147355 reader’s attention. It’s all in what you say.

Here’s how you write a good classified ad that works:

1. First you need to define what you wantrepparttar 147356 ad to accomplish. Do you wantrepparttar 147357 customer to readrepparttar 147358 ad and smile? Or do you want them to read your ad and call you immediately? Obviouslyrepparttar 147359 answer isrepparttar 147360 latter ofrepparttar 147361 two.

2. Next decide what type of person is most likely to purchase your product or service. This is called creating a customer profile. Ask yourself questions like: Are they a man or a woman? Are they young or old? Are they rich or poor? Ask yourself as many questions as possible to help create a profile for your potential customers. If you struggle to identify who you are going to sell your product or service to, then it is almost impossible to write an ad that will grab their attention.

3. Withrepparttar 147362 most likely customer profile developed in step two above, you should make a list of allrepparttar 147363 “hot buttons”, those words, ideas, and concepts that are most likely to grabrepparttar 147364 immediate attention of anyone inrepparttar 147365 group of customers you have identified. These hot buttons might be simple phrases like “work at home”, “financial freedom”, “lose weight overnight”, “exciting job opportunity”, or “immediate loans”.

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