Turn Your Speech Into A Leadership Talk

Written by Brent Filson

PERMISSION TO REPUBLISH: This article may be republished in newsletters and on web sites provided attribution is provided torepparttar author, and it appears withrepparttar 107957 included copyright, resource box and live web site link. Email notice of intent to publish is appreciated but not required: mail to: brent@actionleadership.com

Word count: 1949

Summary: Most leaders are sabotaging their careers because they are giving presentations and speeches rather than leadership talks. In terms of being a results-generator,repparttar 107958 leadership talk far surpassesrepparttar 107959 presentation or speech. Here are three questions you must ask and answer before you can give a leadership talk. If you answer "no" to any one ofrepparttar 107960 questions, you can't give one. ===================================================== ARE YOU SABOTAGING YOUR CAREER? by Brent Filson

My experience working with thousands of leaders world wide forrepparttar 107961 past two decades teaches me that most leaders are screwing up their careers.

On a daily basis, these leaders are gettingrepparttar 107962 wrong results orrepparttar 107963 right results inrepparttar 107964 wrong ways.

Interestingly, they themselves are choosing to fail. They're actively sabotaging their own careers.

Leaders commit this sabotage for a simple reason: They makerepparttar 107965 fatal mistake of choosing to communicate with presentations and speeches -- not leadership talks.

In terms of boosting one's career,repparttar 107966 difference betweenrepparttar 107967 two methods of leadership communication isrepparttar 107968 difference between lightning andrepparttar 107969 lightning bug.

Speeches/presentations primarily communicate information. Leadership talks, onrepparttar 107970 other hand, not only communicate information, they do more: They establish a deep, human emotional connection withrepparttar 107971 audience.

Why isrepparttar 107972 later connection necessary in leadership?

Look at it this way: Leaders do nothing more important than get results. There are generally two ways that leaders get results: They can order people to go from point A to point B; or they can have people WANT TO go from A to B.

Clearly, leaders who can instill "want to" in people, who motivate those people, are much more effective than leaders who can't or won't.

Andrepparttar 107973 best way to instill "want to" is not simply to relate to people as if they are information receptacles but to relate to them on a deep, human, emotional way.

And you do it with leadership talks.

Here are a few examples of leadership talks.

When Churchill said, "We will fight onrepparttar 107974 beaches ... " That was a leadership talk.

When Kennedy said, "Ask not what your country can do for you ... " that was a leadership talk.

When Reagan said, "Mr. Gorbachev, tear down this wall!" That was a leadership talk.

You can come up with a lot of examples too. Go back to those moments whenrepparttar 107975 words of a leader inspired people to take ardent action, and you've probably put your finger on an authentic leadership talk.

Mind you, I'm not just talking about great leaders of history. I'm also talking aboutrepparttar 107976 leaders in your organizations. After all, leaders speak 15 to 20 times a day: everything from formal speeches to informal chats. When those interactions are leadership talks, not just speeches or presentations,repparttar 107977 effectiveness of those leaders is dramatically increased. How do we put together leadership talks? It's not easy. Mastering leadership talks takes a rigorous application of many specific processes. As Clement Atlee said of that great master of leadership talks, Winston Churchill, "Winston spentrepparttar 107978 best years of his life preparing his impromptu talks." Churchill, Kennedy, Reagan and others who were masters at giving leadership talks didn't actually call their communications "leadership talks", but they must have been conscious to some degree ofrepparttar 107979 processes one must employ in putting a leadership talk together.

Here's how to start. If you plan to give a leadership talk, there are three questions you should ask. If you answer "no" to any one of those questions, you can't give one. You may be able to give a speech or presentation, but certainly not a leadership talk.

(1) DO YOU KNOW WHAT THE AUDIENCE NEEDS? Winston Churchill said, "We must facerepparttar 107980 facts or they'll stab us inrepparttar 107981 back."

When you are trying to motivate people,repparttar 107982 real facts are THEIR facts, their reality.

Their reality is composed of their needs. In many cases, their needs have nothing to do with your needs.

Most leaders don't get this. They think that their own needs, their organization's needs, are reality. That's okay if you're into ordering. As an order leader, you only need work with your reality. You simply have to tell people to getrepparttar 107983 job done. You don't have to know where they're coming from. But if you want to motivate them, you must work within their reality, not yours.

I call it "playingrepparttar 107984 game inrepparttar 107985 people's home park". There is no other way to motivate them consistently. If you insist on playingrepparttar 107986 game in your park, you'll be disappointed inrepparttar 107987 motivational outcome. (2) CAN YOU BRING DEEP BELIEF TO WHAT YOU'RE SAYING? Nobody wants to follow a leader who doesn't believerepparttar 107988 job can get done. If you can't feel it, they won't do it.

But though you yourself must "want to" when it comes torepparttar 107989 challenge you face, your motivation isn'trepparttar 107990 point. It's simply a given. If you're not motivated, you shouldn't be leading.

Here'srepparttar 107991 point: Can you TRANSFER your motivation torepparttar 107992 people so they become as motivated as you are?

I call it THE MOTIVATIONAL TRANSFER, and it is one ofrepparttar 107993 least understood and most important leadership determinants of all.

There are three ways you can makerepparttar 107994 transfer happen.

* CONVEY INFORMATION. Often, this is enough to get people motivated. For instance, many people have quit smoking because of information onrepparttar 107995 harmful effects ofrepparttar 107996 habit

* MAKE SENSE. To be motivated, people must understandrepparttar 107997 rationality behind your challenge. Re: smoking: People have been motivated to quit becauserepparttar 107998 information makes sense.

* TRANSMIT EXPERIENCE. This entails havingrepparttar 107999 leader's experience becomerepparttar 108000 people's experience. This can berepparttar 108001 most effective method of all, for whenrepparttar 108002 speaker's experience becomesrepparttar 108003 audience's experience, a deep sharing of emotions and ideas, a communing, can take place.

There are plenty of presentation and speech courses devoted torepparttar 108004 first two methods, so I won't talk about those.

VoIP Communications Set Up Demo With Circuit City's

Written by Nate Perkins, CEO

 1-866-904-VoIP 893 Highway 138 W Suites 10 Stockbridge, GA 30281

December 9, 2004

Circuit City Store ATTN: General Manager/Mr. Will Hughes 1906 Mt Zion Road Morrow, GA 30360

Dear Mr. Will Hughes: Per request by Mrs. Sara, atrepparttar Circuit City Corporate Main Office at 1.800.251.2665 at 1054 am, on Dec 8, 2004, suggested and approved that we contact you on my company letter head about setting up a VoIP Communications Demo Display VideoPhone in your store area duringrepparttar 107956 holiday. (All Metro-Outlet) With these arrangements,repparttar 107957 VoIP Communications will conduct media ads with your store demo, forrepparttar 107958 shopper to visit and seerepparttar 107959 display VideoPhones.

We are an Atlanta start-up VoIP Communications with Escape International and 8x8, Inc. (Nasdaq: EGHT),repparttar 107960 Packet8 Voice over Internet Protocol (VoIP) and videophone communications service provider, announcedrepparttar 107961 availability of its DTA Broadband Phone Adapter and DV 326 Broadband Videophone at VoIP Communications http://www.voippacket8.net with Escape International Company: http://www.escapeinternational.com/, whose broadband VideoPhone service with Freedom Unlimited U.S & Canada Video calling broadband software lets anyone become a small-scale Internet business provider, Virtual Office hosted PBX Services and a Home-based business.

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