Traffic the "Write" Way?

Traffic "Write" Way? Copyright 2002 lessworkmoremoney.com By Armand Melanson One of cheapest ways to drive traffic to your site is via articles you submit to other newsletter publishers. It doesn't have to be anything fancy, just some helpful info about something related to what you are selling at your site. The more articles you can have published, them more traffic you get for free. When writing your articles, you need to format them to less 65 than chars per line or article may look screwy in some email programs. You can do this using windows Notepad. Just type random letter 65 times at top of your doc, then start your article. When you reach end of line you created at top, then hit enter to start a new line. ashdjfkslkkajskdleorit>65 characters wide line length for: http://www.notetab.com is great & FREE - I highly recommend it. Viral marketing is marketing that reproduces itself (like a virus). With articles, you can include a blurb in footer called a resource box. This is where you tell reader who you are & how to get in touch with you (website URL). See resource box at end of this article for a sample. You can also say that article is republishable. That's where viral part comes in. If 1 of every 100 readers decides to republish, then your article starts to make its way around Net for free & points everyone back to your site. That's why so many people develop free eBooks - for free traffic that comes from them being republished on other people's sites. So once you have an article you then need to get it published. Here's what you do: you find ezines & newsletters that cater to audience you are targeting. Then you contact publisher via email & send him your article. The best way to organize this is by finding all ezines that target your audience. Here is are great resources for finding ezines to submit to: http://e-zinedirectory.com/ http://www.bestezines.com/ezines/master.shtml http://www.ezinehub.com/ http://www.freezineweb.com/

Track Your Advertising Or Perish...

Have you ever tried to find a light switch in a darkened room? You grope around helplessly hoping to find switch. This is a good metaphor for way many businesses manage their e-marketing - they are groping around in dark... The key to advertising is having metrics on results your advertising campaigns produce. Here is a great adtracking tool I highly recommend: ADMINDER - http://www.adminder.com/c.cgi?itworks&adminder If you want to track your visitors from initial visit right through to sale, you will need to use ad & sales tracking software like Adminder. I recommend using full strength tracking because it gives you feedback you need to evaluate your marketing effectiveness. Using this software, you create a distinct ad campaign for each & every advertising effort. This allows you to precisely measure how many clicks/sales you are getting from each ad. Without this info, you cannot calculate ROI & determine whether or not a given ad is profitable or not. For $10-$15/MO, it is definitely worth it. If you are really trying to scrimp here's a way to track clickthrus on your ads ( you can't track sales without one of tools above ): Sign up for free website tracking at one of these: http://www.addfreestats.com/index.html http://www.extreme-dm.com racking/ http://www.webstat.com/ These are free services which allow you to embed a snippet of code in your webpages. This code gathers stats on your traffic in real-time & can be checked via your browser. You then create a webpage for each ad you want to track & place it in www folder of your website. Each ad you run will point back at a unique page you setup for it. Whenever someone clicks on an a link that points to this page, a "hit" is counted in your stats. Of course, this page doesn't have much on it as you want visitor to be redirected to your real website main page ASAP. That's what META-REFRESH tag does. Here is what ad tracking page should look like: you are being redirected - if not click here lessworkmoremoney.com you place code snippet as directed by webstat company here