Top Ten Ways to Attract Targeted Local Customers With Online Marketing

Written by Judy Cullins


Top Ten Ways to Attract Targeted Local Customers With Online Marketing Judy Cullins ©2005 All Rights Reserved.

Does your business have a Web site? Have you missedrepparttar idea that it can be your 24/7 virtual marketing machine? Do you wonder how it could bring you minions more customers and clients to your "brick and mortar" location?

The biggest mistake local businesses make is not usingrepparttar 134908 Internet to let potential customers and clients know who they are, who they can be by offering valuable content to attract them back again and again, and why they arerepparttar 134909 first choice over their competition.

Did you know that many of your local potential customers will Google your Web name or your name to see what you offer and how you may be their choice over others? Today people are much more Internet savvy. You need to speak to them.

Building traffic to your Web site to market it needs you to install proper content and sales messages on it as well as other tried and true Online promotion methods such as submitting articles and creating a blog.

FACT: You have only 10 seconds to attract your potential customers and get him to stay long enough to show them your business is his best choice.

How's your Web Site Doing?

Takerepparttar 134910 "Check and Correct Quiz” below to see if your Web site measures up. After your input what you don't know will be clearer. If you want your Web site to be more effective, stay open and learn how they can put more money in your checking account each month.

Answer these questions to see if you are on track or need a professional partner to help you getrepparttar 134911 necessary marketing language and content on your site to bring targeted traffic. Realizerepparttar 134912 spiders ofrepparttar 134913 search engines comb sites daily looking for good key word, free information, and power writing sales content.

Did You Know Your Web site Needs...?

_____1. A sales letter (short or long) for each product or service you offer. You need to give your visitors a reason to buy from you.

_____2. Benefit driven headlines on your home page to attract people to your sales messages. Drop your announcements because they bore. Make your visitor's mouths water, their skin tingle, and their eyes receive a positive picture of how they will be after they use you. Make your headlines on your home page and in your sales letters sizzle and seduce to get them to call you and come to your office. _____3. Testimonials from former clients and customers

become an opt-in marketing master

Written by Wilson Davalos


Opt-in e-mail marketing is a great way to truly target your market audience. It has one ofrepparttar lowest costs compared to traditional direct marketing methods, since you eliminate repparttar 134907 expense of printing, postage and so on. It can produce repparttar 134908 highest form of response than any other form of internet advertising.

Since you can truly target your core audiencerepparttar 134909 likely hood that your message will get across torepparttar 134910 right audience withrepparttar 134911 smallest effort, this alone should be a motivating factor in starting an e-mail campaign.

Since e-mail marketing is so fast you can develop time sensitive offers very quickly. You certainly will build traffic to your sites as customers receive more e-mails from you, and since you can target them so precisely you will develop your niche market very quickly.

One ofrepparttar 134912 strongest factors about opt-in marketing is that repparttar 134913 information that you are sending is information that they requested to receive. Also your messages can easily be forwarded to anyone thatrepparttar 134914 receiver thinks may be interested inrepparttar 134915 message, which means free marketing to your website and products.

Types of e-mail marketing list

opt-in: this is where a person registers and is asked to make selections on subjects that they are interested in receiving e-mails for. No confirmation e-mails are sent.

confirm opt-in: this is where a person registers and is asked to make selections on subjects that they are interested in receiving e-mails for. They will also receive an e-mail confirming their membership.

double opt-in: this is where a person registers and is asked to make selections on subjects that they are interested in receiving e-mails for. They will also receive an e-mail confirming their membership but they have to actually have to click on a link confirming that they want to join. Ifrepparttar 134916 link is not clicked on thenrepparttar 134917 membership will not be granted. In my option this is your best option sincerepparttar 134918 person basically has to confirm membership.

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