Top Ten Promotion Checklist for Business Success

Written by Judy Cullins

Top Ten Promotion Checklist for Business Success Judy Cullins 2005 All Rights Reserved.

Business slow? Promotion efforts for your coaching practice or other service business not working as well as you hoped?

We don't know what we don't know. With just an addition or two of proven marketing/promotion techniques, you can uplevel you business for its fullest success. Put a check next torepparttar methods you haven't done or that may be incomplete.

Ten Promotion How-to's Checklist

_____1. Know your "defining statement" to attract new clients verbally and through email. Clients don't buy degrees or titles, they want to know what's in it for them.

_____2. Place a soft-sales, powerful signature file or files atrepparttar 134909 bottom of each email you send. Do you change your sig file for different promotion purposes so you catapult visitors to your Web site?

_____3. Knowrepparttar 134910 difference between benefits and features in your promotion copy. Knowing that benefits sell and features explain make your communications stronger to attract your ideal client.

_____4. Create a sales letter for each service or product you want to sell. Like teeth you floss, you write a sales letter forrepparttar 134911 clients you want to attract and keep.

_____5. Enroll new clients fromrepparttar 134912 platform. Getting yourself out is one thing, but knowing inside speaking secrets to get people to sign up for your seminars or coaching is another.

_____6. Write and submit short articles to other people's ezines to build your own email list and sharerepparttar 134913 word that you'rerepparttar 134914 savvy expert in your field. The #One fast and easy Online promotion, publicizing, marketing technique.This one will send flocks of targeted visitors each day to your Web site.

What should I sell On-Line

Written by David Bell

One ofrepparttar first things you will have to decide when setting up an Internet business is whether you want to sell a product or a service, both of which have their advantages and disadvantages. Products: Advantage: unlimited income potential because you are not constrained by time,repparttar 134891 way you are with a service (the more product you sellrepparttar 134892 more income you make - especially when you are automated). Disadvantage: requires stocking and shipping (or drop-shipping from a supplier). Disadvantage: generally requires you filling large amounts of orders to make a reasonable living, unless you have a product with a very high profit margin. Services: Advantage: it is easier to make a profit quickly becauserepparttar 134893 entire price of a service is paid to you (except for any overhead). Advantage: services can generate a great residual income becauserepparttar 134894 client may want to hire your services again and again. Disadvantage: you are limited to a modest income because you can provide only so many services each day (unless you hire employees to perform services for clients).

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