Top Ten Basics on Internet Article Writing to Promote your Book Judy Cullins ©2005 All Rights Reserved.Whether you have already written articles and published them or not, you may want to check out
difference between writing for online ezines and web sites and writing for print media. While some writing concepts work for both, online writing needs a shorter, more focused approach.
Follow these ten steps to write an article top Web sites and ezines will clamor for with a link back to where your book is sold.
1. Choose a topic that relates to your book. Make sure this article has useful, needed, and original information. One site, which markets to professional speakers, published an article "What Makes One Book Outsell Another" that relates to
eBook “Write your eBook or Other Short Book Fast.”
2. Know your article's thesis. The thesis is your point of view--what your article will prove. It is
major answer for your audience's major challenge your book will solve. In
introduction above,
thesis is stated in
last line, "Follow these ways to write an article top Web sites and ezines will clamor for with a link back to where your book is sold."
Author’s Tip: Remember to write on only one topic for each article. Save
other related ideas for another article.
3. Know your preferred audience. Just as your book has a target audience, so should your article. "Sell More Books with a Powerful Back Cover," and "Titles Sell Books” articles are aimed at professionals, authors, and small business people who want to write and sell books fast. You may want to include your audience in
title.
4. Write a sparkling title and opening. Like a headline in a press release, on your Web site, or on your book's back cover, your title and your first sentence should grab your readers by
collar, so they will keep reading. Include a benefit in your title and keep it fairly short.
Your first paragraph opening can use a shocking fact, a question or two of where your audience is now, a benefit, or a compelling story right out of your book. Make
opening a short paragraph, even a single line. Readers want concise, digestible information, especially on
Internet.