I will write these 6 ways to promote your web hosting business in two parts, three methods in this article and following three in second part. All 6 methods can be used for any kind of business, not only for a web hosting company. Here there are:

1.Referral Program The referral program system is one of best ways to get new customers. You can setup system to make your current customers refer new customers. The customers have a special tracking id that they can give to other people they want to refer. This way, when an existing customer's id has been used customers receives a commission. Also, you should refer customer an account where he can check statistics of his campaign. It's better to sign up customer to referral program so they can start referring people to your site right away. For management and tracking mentioned above you can use some ready made soft wares that you can find on web.

Why?

Because according to Amit Singhal, principal scientist at Google, a guy who really should know what he's talking about, over 50% of 200 million searches performed a day have never been searched before. He also said: "When performing a search most surfers give a 2-4 word query".

So here are my top 18 recommended ways to build massive keyword lists:

1. Visit your competitor's web pages and look in title and meta tags.

2. Search for brand names in Google's Sandbox. This will return additional keywords that searchers entered when using brand name. You can also enter regular keyword phrases and get related keyword phrases that have been searched on Google. Link: https://adwords.google.com/select/main?cmd=KeywordSandbox

3. Look over your past customer testimonials, and see if there are any keywords you can use. This strategy lets you get inside your customer's mind to produce more market centric keywords.

4. Consider synonyms. A synonym is a word having same or nearly same meaning as another word or other words in language. Enter your keywords into Roget's Theasaurus for a list of related synonyms. Also visit LexFN. Links: http://thesaurus.reference.com & http://www.lexfn.com

5. Think of singular and plurals keywords.

6. What about verbs? Example: Ride, rode, ridden, ridding, rides.

7. Use hyphenation and variations. Example: off-shore, offshore, off shore.

8. Consider domain names. Many people enter domain names into search engines rather than their browser address bar. Example: cnn.com. In June 2005 cnn.com was searched 843,256 times on Overture.com.

9. Get books on your subject and use terms in index and glossaries to grow your keyword lists.

10. Download a free copy of Weblog Expert Lite. Then ask your web host how to download your raw stats files. Run them through software and you will then discover every possible keyword combination that surfers have used to find your website. Link: http://www.megastep.com/wle