"Top 10 Ways For Web Designers To Find New Clients"

Written by Tom Mulkern


Givenrepparttar "dotcom" bust andrepparttar 134550 global recession ofrepparttar 134551 past 18 months it can be difficult for Independent Web Designers to put food onrepparttar 134552 table these days. However,repparttar 134553 business is out there -- you just have to be a little more aggressive in finding it. Based on our own experience and that of hundreds of Web Designers who have used our Web Hosting services overrepparttar 134554 past five years, here are ten ofrepparttar 134555 best ways to find new clients for your web design shop this year:

1. Contact Local ISP's. Most Internet Service Providers offer a few MB of webspace or hosting accounts to their customers. However, most don't offer website design services. Contact local ISP's and offer a generous referral fee if they send business your way. This tactic has worked very well for some of our Resellers. Note: It's important to helprepparttar 134556 ISP's promote your service by providing them with some marketing materials they can send out by email and snail mail to their customers.

2. Local Networking. Time and time again, web developers have cited this as one of their primary sources of new business. You can't do business sitting on your behind in front of your computer all day! You need to devote some time to getting out and meeting local business people. This is most easily accomplished by joining local business organizations such asrepparttar 134557 Chamber of Commerce andrepparttar 134558 Rotary. If you keep active in these groups over time you will establish yourself asrepparttar 134559 person to go to for any web-related services. Always be sure to carry business cards, or better yet, full-color postcards to handout with a screen-shot of your website or web design portfolio.

See http://www.web-cards.com for some great business card and postcards ideas.

3. Online freelance sites. There are number of sites now, such as http://elance.com, where you can find listings of web projects open for bid. It is true that you will be competing with many bidders for these projects but don't let that stop you these are businesses that are ready to buy now. A good strategy is too bid as low as you can initially in order to get your foot inrepparttar 134560 door with a given company. If you do a good job and delivery it quickrepparttar 134561 company will naturally go back to you for additional work.

4. Create a community business directory. This is a great strategy that is often used but rarely done well by local web design firms. By creating a community business directory you accomplish three things. First, you now have a database of allrepparttar 134562 businesses in your local area your primary target market! Secondly, you have now created a legitimate reason to get in touch with them. And finally, when you do contact them they will not perceive it as a sales call; rather, they will thank you for providing such a valuable service!

5. Ask for referrals. As soon as you land a client and signrepparttar 134563 contract, you should immediately ask them for 3 other businesses they know of that may be in need of your services. Right when you've maderepparttar 134564 sale isrepparttar 134565 best time to ask for referrals, don't wait untilrepparttar 134566 end ofrepparttar 134567 project. Remember, you need to keep filling up your sales pipeline with pending projects to keeprepparttar 134568 cash coming in. When you call your client's referrals be sure to mentionrepparttar 134569 person that referred them and offer something additional such as a small discount or free consultation forrepparttar 134570 referral.

Do This One Thing to Quadruple Web Sales in Just One Month

Written by Judy Cullins


Spend time planning your Web site. Before you design a page or write a word, get a visual, and mental picture of your preferred audience. Your visitors will spend up to 8 seconds on your home page, so plan accordingly. Draw your specific audience's attention with compelling headings that include benefits that will solve their problems.

1. Define your preferred audience. Picture them as you create your home page. Create an audience profile including their special needs and concerns. Make sure your Web site solves their problem, and it has a lot of information that will help your visitors.

2. Make your home page simple and easy to read so it will load fast and not make potential customers wait. Include benefits and a few testimonials. Forgetrepparttar large photos or spinning and flashing signs that distract. Put navigation bars (topics of other pages) onrepparttar 134549 side or top to lead your visitors to different pages. You may name them: seminars, teleclasses, free articles, archived past eMagazines, products page, testimonials, and how to order page.

3. Send an email survey to your potential buyers to skyrocket your Web sales. Ask them, which titles and benefits would make you want to buy? From their feedback, make every word count on every Web page. Dramatic headlines with specific benefits lure visitors to read, then buy.

One author changed his copy from "Money-Saving tips on Car Buying, Leasing, Repairs and Insurance Reduction Tips" to "How to Buy a Car at $50 Over Dealer Cost." He discovered why his surveyed customers bought it. More of them wanted to buy a new car far more thanrepparttar 134550 other benefits he offered. When he changedrepparttar 134551 title, sales increased by over 300% in 48 hours.

4. Put a sales letter on your home page aimed at your major product or service. Some experts write very long ones, others, like myself, write short copy. Check and test every part, every navigation bar, and every link to see how it works. If you are selling a product or service, test your headline and your copy. Replace dull copy with passionate testimonials, even for your ezine. Be sure to research and include everything that will make your home page sing. Check outrepparttar 134552 site www.stopyourdivorce.com. Only one sales letter sold $300,000 in books this last year.

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