Do you know what most productive day of year is for typical business owner or manager?

Mondays? Maybe for some. Pay day? No. Labor Day? Just kidding…

It’s day before you take vacation. This little known fact has actually been researched and documented. Why is this so?

I just returned from my family’s vacation week at beach. I had my fill of fast food, sun tan lotion, and long walks on beach. Several days before our departure, I honestly never thought I would finish work that had stacked up on my desk. Proposals to complete. Projects to finish. Phone calls to make. Post-it reminders all over my desk threatening to take my entire workspace hostage.

Than it happened. All week I had made considerable progress on my work but I was certain that I would end up stuffing my briefcase with leftover work and dragging it to beach for it’s completion. When I woke up day before our departure, I was like a man possessed. I started off taking an inventory of every task I needed to finish by end of day. Next, I wrote an action plan for day listing each task and estimating time needed for completion. I than prioritized list based on each task’s relative importance. I also grouped activities by type of technology necessary for completion i.e. telephone, computer, automobile. There was not a second to waste.

I even found myself tackling several tasks I had procrastinated on for weeks. It just seemed to make sense to tie up all loose ends. I also made several new and follow-up client contacts that I had been too easily putting off for way too long. Each of calls were very productive. Why had I been putting off these inquiries?

I actually finished all of my tasks by mid-afternoon. I had time to spare. Time to pack and begin lugging out all of beach paraphernalia. These chairs and buckets seem to multiply like jackrabbits each year.

Have you ever noticed that in any given market there are names you hear over and over again?

They appear on discussion groups, email lists, online newsletters, web pages, reviews, other people's products, and in a variety of other publicity venues.

What you really want to know is how do you become a winning "brand" in your given market.

You may be amazed to know that secrets of how to reach "expert" status in your given field are really quite basic. These powerful tips applied constantly, consistently with focus will help you get advantages branding will bring.

TIP 1 Do Something You Are Passionate About. Passion, experience and dedication are 3 key ingredients leading to "expert" status. Make sure you are doing what you truly desire and branding will come.

TIP 2 Do something you have or can gain experience with very quickly. Most people who operate and provide advice in their markets don't have direct experience. Get your hands dirty doing what you love and your experiences will shine through.