Do you know what is wrong with doing business on
Internet? Oh sure, spam is a real issue for most people, but it only emphasizes point I would like to share with you today.See problem is locating productive methods of advertising.
THE EARLY EVOLUTION OF A NEW ONLINE BUSINESS
Most people are of mind that website itself is only form of advertising one actually needs. But when they realize that getting listed in search engines in a way that will actually drive traffic to their website is much harder than it seems, then people are driven to find a better way to advertise. Herein lies problem.
If you were to build your website and wait for people to come, only page views that you would see on your page counter are those that you have made to site yourself to be sure that it was truly working as designed. Are you going to be buying your own products? Certainly not. You need paying customers to come visit your website so that you can begin to see some sales.
Then you submit your site to search engines. If you were to wait for a time to see who comes from search engines, you might notice in your server logs that search engine spiders came to visit shortly after submitting your site to them. Although you have submitted your site and noticed spider came to your domain, you may not see your link in spider's parent search engine for several more days, weeks or months.
The long and short of it is that although you are working in real-time environment of web, your new site may not receive traffic by its own merits until a good six months after you first build it. That is not exactly what you had in mind, is it?
The next thing you might notice is that when your link begins appearing in search engine results, your search keywords will not present your website in top 200 results. Bear in mind that appearing in top 200 results means nothing in real world. Few people will click through to see results deeper than first 20 results.
SEPARATE YOURSELF FROM THE MASSES
Most people will not begin to generate an income from their online endeavors until they have spent some time beating their heads against brick wall. However, when you know what to do, you can begin to turn a slow profit until you learn enough to begin to earn an actual living online.
The trick is in learning what to do to generate sales and turn a profit.
This is step in process that you should begin to depart from ways of masses. Most turn to free advertising or non-productive paid advertising.
Advertising should not be free. Oh sure, there is free advertising available, but good advertising is not free!
In real world of advertising, you can place free ads all day long, but your free ads may generate only one visitor for every 10,000 ad exposures. And then notice that it may take 200 visitors to get one sale. Under this formula, You must be exposed to 2,000,000 people to get one sale! In free advertising world, those free ads may have cost you 50 labor hours to turn one sale. Unless your profit margin is in range of $350 to $1000 per sale, then you will not be earning what your online time should be worth to you!
