To Have Your Own Product or Not To Have Your Own Product? That is the Question!

Written by Denise Hall


To Have Your Own Product or Not To Have Your Own Product?

That isrepparttar Question!

By Denise Hall (c) 2003

If you've been working online very long you've probably

noticed different people will give you different advice for

earning money and building your business.

Some will say you have to have your own product to sell.

Others will claim you absolutely *don't* need your own

product.

So who's right? In this case, I'd say both!

I'm sure you're wondering what I mean because that doesn't

seem to make any sense. How can both be right?

It's simple. Think of it this way. Let's say you create

innovative software to help internet marketers increase

their profits by automating their businesses. You have a

great product and your sales are decent.

But, what aboutrepparttar 117274 potential customers who visit your

website but don't need your product because they don't yet

have a business? They're still exploringrepparttar 117275 marketing

world. Maybe they're trying to find products to sell or

learn how to build an online business. Away they go! After

all, they don't need software to help them with their

Huge Free Exposure With a Sweepstakes

Written by Bruce Scher


Huge Free Exposure With a Sweepstakes

Offering potential customers a chance to win a prize, gives them a powerful incentive to visit a site. Create a non-cash prize, aiming to fulfill their true passion or interest.

By Bruce Scher

When I hear or readrepparttar words sweepstakes, I immediately think of that major publishing clearinghouse. Which is proof that this kind of marketing is working on me, if I remember their name, and Iíve never ordered any magazines from them. But, contests and sweepstakes arenít just forrepparttar 117273 big boys and girls. They produce massive amounts of traffic, are easy to run, and free for any small business to implement.

The great lure of contests and sweepstakes is giving a customer a reason to visit a site. When a customer sees a chance to win a prize just for clicking on a website, their programmed to reason, Ēif I donít enter, somebody else will win.Ē

And donít forget another reason people enter. Contests and sweepstakes offers are fun, and consumers want a little excitement while workingrepparttar 117274 web. For additional free tools see my earlier article, ď12 Free Tools For Starting a Home Business With No Money,Ē request a copy at email address below.

6 Steps to Running a Successful Sweepstakes

1) Prize

The prize you offer should be related to your site. Chances are better that your visitor will be interested in your prize and your site if they are one andrepparttar 117275 same. Makerepparttar 117276 prize significant, since it only costs you a fraction of itís worth,repparttar 117277 biggerrepparttar 117278 value to customers,repparttar 117279 more likely they will enterrepparttar 117280 sweepstakes.

2) Easy to Enter

There are two types of promotions you are run, a contest or a sweepstakes. A simple

contest requiresrepparttar 117281 entrant to provide an answer to a question, andrepparttar 117282 answer is easily found on your website. A sweepstakes is a random drawing, a little easier, becauserepparttar 117283 contestant doesnít have to search your site forrepparttar 117284 answer. And, most importantly these days, because of spam, ask them if you can email them inrepparttar 117285 future about special promotions, donít assume you can.

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