1. Tell people you have a site This might seem blindingly obvious, but it's remarkable number of people that don't promote their Web site addresses. Every piece of your business literature that is put before customers and prospects should contain your site's address, from stationery (letterheads, business cards, compliments slips, faxes and invoices) to marketing collateral (brochures, price lists and packaging).

If you use email, set up a signature that will appear at end of every message you send. This should contain your name, position, your company's name, phone number(s) and, of course, your Web address. Email me at signature@nigelgordijk.co.uk and you'll receive a signature example template in an automatic reply.

2. Encourage repeat visits Research has shown that many customers decide if they wish to do business with a company after they have visited its Web site seven times. Here are simple ways to encourage repeat visits:

Keep it up-to-date. Nothing discourages visitors more than a site that is clearly not maintained regularly. Make sure that company information is current, including contact details, personnel listings and prices.

Know what guys, I’m talking here about printing companies having 4 color printing expertise that can convert an ordinary piece of paper into a work of art. There are lots of them now because of different printing technologies and application programs that pop out one after other. With recent competition among these companies, printing prices have also become competitive, too. Who would want an expensive print if you could also have same quality at an affordable cost?