PROMOTION is lifeblood of network marketing. Whether you are using online methods or offline methods, or a combination of both, you must constantly strive to get your offering in front of a targeted audience.

There are thousands of published sources that deal with specific methods of network marketing (both online and offline), but key point to be made here is that you must have an active promotion campaign designed to bring in a steady stream of new prospective downline members.

PERSISTENCE is a key element in network marketing success. You've gotta "just keep on keepin' on", even though frustation levels can be quite high at times.

After you have been at it a while, and have a downline large enough to provide reasonably accurate statistics, you will probably find that about 95% of your downline members are dormant and do nothing at all. Its easy to get down in dumps or take it personally when you encounter so many "do nothing" people.

It is literally marketing products through a network of people. This form of distribution is word of mouth or recommendation.

It's an intellectual form of distribution as unlike retailing distributors are often very knowledgeable on products

Large businesses can be built by sponsoring people and teaching them to sponsor. MLM means multi level marketing and refers to different levels of compensation provided by company.

By 1990's more than 100 billion dollars worth of products were being distributed through Multi level marketing, and that figure is growing rapidly.

You don't need to sell with MLM. Although business depends on distribution of products, by sponsoring people to buy wholesale and teaching them to sponsor,the products are moving as a direct result.

----------------------------------------------- why network marketing is becoming so popular ------------------------------------------------

It used to be that people got a job, and probably stayed in that company for life working their way up to top positions of company.

Nowdays people feel more insecure in their jobs and worry about being made redundant. With inflation and rising cost of living, pensions don't go very far.

Network marketing provides an opportunity to create a residual income for life. It can be fitted in around a full time job, and requires no qualifications. There's no discrimination against age or sex, and there is potential for financial freedom.

Usually there is a minimal start up fee, and with no need to stock up on goods this makes it a no risk investment. The only real investment is your time and perseverance to make it work.

MLM has enormous potential especially now as with internet you are no longer geographically limited. More and more people are choosing to purchase online.

Products are usually of a high quality as money isn't spent on advertising or packaging. Instead money is put into products themselves.

------------------------------------------------ Secrets to finding success in network marketing ------------------------------------------------ Although you work on your own you don't work alone. You always have your sponsor and upline to call on if you need help.

Before you start any business you must have a plan. Sit down and work out a plan of action on paper. Get your sponsor to help you do this.