Three Facts the Media Does Not Want You to KnowWritten by Nancy Hill
I don't know about you, but I usually feel rotten after I leaf through one of popular women's magazines. Have you ever noticed suddenly feeling ugly, fat, frumpy, or flawed after reading a copy of Vogue, Glamour, Mademoiselle, etc.? Well, it's not a coincidence. The fact is that most women's magazines don't exist to inform, help, or entertain us. The sole reason for their existence is to sell us stuff ~ mostly stuff we don't even need.
How do they do that successfully? In marketing, it's called "creating a need." They make us feel bad about ourselves so we'll buy products to fix us. It's a nasty little game they play...
1. Magazines cater to advertisers on what content to offer. For example, they won't publish photos of women who love and accept their normal bodies. If they do run an article with that idea (which doesn't happen often), they'll accompany it with a photo of an underweight model. Women who love their natural bodies aren't good customers for diet advertisers.
2. They consistently depict images of unattainable beauty. Models generally stand about 5'9" and weigh around 110 pounds. The average American woman is 5'4" and weighs 140. Most of us are never going to look like models no matter how hard we try. And not even models themselves can live up to photoshopped-to-perfection images that are created when their photos are digitally "airbrushed." The media specifically set out to convince us that we are unattractive unless we look like these fake images. Blatant ads or "recommendations" within articles convince us to eagerly buy products.
3. Then they keep changing rules. Every magazine issue has a better diet, different makeup, and/or latest style. They continually promote newest, best, improved, reformulated, etc. products. There is no way to ever keep up so we keep buying and buying, ever hopeful that latest purchase will make us look and feel good.
Why Women Make Better Investors than MenWritten by Mika Hamilton
Being involved with a company that trains people how to actively trade in stock market. I get to see first hand success or failure of our clients. Eighty percent of our clients are male. But I’d wager that eighty percent of successful stock traders are women.
Based on this experience, I began to wonder why is it that women tend to be better investors than men. I thought about it over and over, and I could not ignore facts. Women make successful investors.
But why? I think it comes down to three simple words: EGO, EGO, EGO. The one thing that most men have in common is a big ego. Men tend to let their egos make their decisions for them. They hold when they should sell. They buy in for fear of missing out on that one big opportunity. In other words, they invest not to get best deal out of market but invest so that they look good (or not look bad).
Usually when people think of investing, they think of taking chances and risks. But truth is that investing has much more to do with emotional intelligence than most people realize. Emotional intelligence is ability to think objectively about a situation and not get too emotionally involved in it. Women, in general, possess a high emotional intelligence.
This quality makes women great investors. Rather than investing according to what will make them look good, women will invest according to a plan—not according to what mood they are in or whether they will be “right” or “wrong".