Every man and his dog will tell you that Internet is an information medium and this is precisely why one of greatest commodities you can sell online is information.
Many of you reading this article will already have been suckered into believing that you can run a real "business" selling ebooks from your site and may have even spent countless hours creating a you-beaut site to showcase ebooks and various other forms of informational products you have for sale. Why have your sales been so disappointing?
Quite simply, you're wasting your time.
Granted, Internet IS an information medium. Granted, information products DO sell very nicely indeed online. But not if all you're doing is selling someone else's product in isolation. You will not generate an income from promoting latest Internet marketing guru's "insider secrets" marketing course. Sure, you may make a sale here or there but you'll also be spending a fortune in advertising. Don't believe them when they tell you you will make thousands promoting their products, if that's ALL you're doing. Despite what "gurus" would have you believe, it just ain't gonna happen!
Because people need to have a reason to seek out your site.
How do you give people a reason to seek out your site?
Provide them with information they're looking for. In other words, in order to sell information products from your site (or anything else for that matter) you must first create a content-rich site that contains sort of information target audience for what you sell is looking for. Then, and ONLY then, will you have even chance to sell information product.
There are a number of products out there that have done EXTREMELY well for their authors by being bundled with resale rights. In other words, if you buy product, you then have right to resell it to others. These products typically sell you on notion that you, just like author, can make thousands of dollars each month reselling book.
There's just one teensy bit of information author neglects to mention. Although he "gives you" a website, just like one you visited when you bought book, if you want it you must host it with author. For a monthly fee.
The product contains links to other products and sources that you can't change. Guess who gets commission every time one of these links is used to make a purchase? You? Hah! Author again.
And forget about choosing who you use for your payment processor. 9 times out of 10 you're forced to use a payment processor designated by author because, of course, he's negotiated best possible deal. For you. Yeah right. He gets a commission of every sale you make.