This Simple Publishing Mistake Could Be Losing You Half Your Back End Sales!

Written by Jason Lewis


Many ofrepparttar Internets biggest ebook sellers are making this simple mistake, and itís almost certainly costing them a ton of money in lost back end sales. You must not makerepparttar 108394 same mistake!

I was having a bit of a tidy up on my PCrepparttar 108395 other day. It really is amazing how many files you accumulate, even in a short space of time.

Anyway, to cut a long story short I was particularly interested in getting all my ebooks in some sort of organized filing system. I wanted to put them into files relating to particular categories. Then, when I wanted to go over a certain topic again, I would easily be able to find an ebook that coveredrepparttar 108396 subject I was looking for.

Then I ran into a problem. The thing is, when I looked at this folder full of ebooks, at first glance, I didnít have a clue what a load of them were about. I mean, I had read every single one of these ebooks, but from just looking atrepparttar 108397 file names, I didnít have a clue what they were, or who wrote them!

The reason was;repparttar 108398 ebook publishers had deliberately chosen not to give their ebooks a descriptive filename. Instead of usingrepparttar 108399 actual title ofrepparttar 108400 ebook asrepparttar 108401 file name,repparttar 108402 author used some kind of shortened abbreviation.

Ebook authors must spend ages dreaming up a great name for their ebook that will reflectrepparttar 108403 topic of their publication. Then they go and ruin all that hard work; by givingrepparttar 108404 ebook file a 3 letter abbreviated name that doesnít tell anyone whatís inside.

Why do ebook publishers do this?

There have been a lot of people giving out advice on Internet security overrepparttar 108405 last few years. One bit of advice that has been going round, is that you should always give your ebooks a weird, un-guessable file name so that Internet thieves, canít find them on your website. I donít want to go into exactly how these Internet thieves work because that is not what this article is all about.

Even if you donít have a website, you may still get influenced by this advice, which is why I want to enlighten you.

Hereís an example of what I mean. Lets say an author has written an ebook called ĎGold Swing Secretsí. Instead of givingrepparttar 108406 ebook a descriptive file name like Ďgolf_swing_secrets.pdfí, they may name it something like gss-01.pdf or glfsgss.pdf.

The Heart of an Entrepreneur

Written by Jimmy L. Hutchinson Jr.


Good morning! The day is more than another day to me. Iím now on my own working for myself, completely relying on my skills and ability to make money. That is what an entrepreneur wakes up to every morning,repparttar reality of beingrepparttar 108393 boss. With this step of faith comes a whole host of responsibilities. Butrepparttar 108394 freedom you get from beingrepparttar 108395 boss is unmeasurable. When I first maderepparttar 108396 step to carry my own weight as an entrepreneur, I had no idea that 24 years later that my decision would carry me this far. Now, Iím more educated then most having a wealth of knowledge, more experienced with failures and success.

Risk

The heart of an entrepreneur beats on for many years; there is a no quit attitude we have built inside. Even when we just lost everything andrepparttar 108397 wife is threating to leave our fire of making it burns ever so brightly. No one can liverepparttar 108398 life of an entrepreneur without facing so adversity that turns your life upside down. We fall down but we get right back up, stronger and more knowledgeable. The stakes are high,repparttar 108399 pain is great andrepparttar 108400 reward is financial freedom. Think about this countryrepparttar 108401 great USA would not be what it is today, if not forrepparttar 108402 entrepreneurs like ourselves.

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