Many of Internets biggest ebook sellers are making this simple mistake, and itís almost certainly costing them a ton of money in lost back end sales. You must not make same mistake!
I was having a bit of a tidy up on my PC other day. It really is amazing how many files you accumulate, even in a short space of time.
Anyway, to cut a long story short I was particularly interested in getting all my ebooks in some sort of organized filing system. I wanted to put them into files relating to particular categories. Then, when I wanted to go over a certain topic again, I would easily be able to find an ebook that covered subject I was looking for.
Then I ran into a problem. The thing is, when I looked at this folder full of ebooks, at first glance, I didnít have a clue what a load of them were about. I mean, I had read every single one of these ebooks, but from just looking at file names, I didnít have a clue what they were, or who wrote them!
The reason was; ebook publishers had deliberately chosen not to give their ebooks a descriptive filename. Instead of using actual title of ebook as file name, author used some kind of shortened abbreviation.
Ebook authors must spend ages dreaming up a great name for their ebook that will reflect topic of their publication. Then they go and ruin all that hard work; by giving ebook file a 3 letter abbreviated name that doesnít tell anyone whatís inside.
Why do ebook publishers do this?
There have been a lot of people giving out advice on Internet security over last few years. One bit of advice that has been going round, is that you should always give your ebooks a weird, un-guessable file name so that Internet thieves, canít find them on your website. I donít want to go into exactly how these Internet thieves work because that is not what this article is all about.
Even if you donít have a website, you may still get influenced by this advice, which is why I want to enlighten you.
Hereís an example of what I mean. Lets say an author has written an ebook called ĎGold Swing Secretsí. Instead of giving ebook a descriptive file name like Ďgolf_swing_secrets.pdfí, they may name it something like gss-01.pdf or glfsgss.pdf.