Since I have only been at this for five months, I am in no way a pro.I can however give you
pro's and cons of having your own newsletter.
OK let's start with
pros.
You get recognition
You can place your own ads for free.
You get to have your own opt-in list.
You find there are still very nice people out there, reading your newsletter.
You can post your articles for other ezines to use, creating advertising for you.
With a large enough subscriber base you can sell ads to other marketers, once you can do this, you can start getting back some of
bucks you spent getting to this position. (I HOPE)
You also have a sense of pride, that in some small way, you may have made someone's day a little better.
Now let's take a look at
cons.
Before I start
cons, I want to tell you this. Don't let this talk you out of starting your own newsletter. I am convinced this is
thing to do if you plan on staying on
internet and marketing.
You can start out without spending money, until your subscriber base gets to seventy five to one hundred. Then look out, because it starts to overwhelm you.
You are trying to send out one hundred emails by hand, using copy and paste.
You are receiving emails with subscribe in
subject line, and you are putting them on your opt-in list manually.
You print each and every subscribe, so if you get accused of using spam, you have proof that they signed up of their own free will.
You keep all of these in a special three ring binder, hoping you will never need them.
You try many many things as I have to try to handle all this without spending money.