The Two most important things you must do for Google top rankingAttaining a top ranking in Goggle or any other major search engine nowadays is a herculean task indeed. But webmasters are archieving this enviable position continuously. The common thing about many of these top sites is that they have plenty of good content and quality one way inbound links.
These are
two most important elements in search engine optimization today. Content and quality links are
most difficult aspects of present day SEO. I guess that is why
major search engines have adopted these two elements of SEO as a must for top ranking. They are right of course. Content is what
search engines crave and quality one way inbound links is what makes a site an authority site for a particular keyword.
CONTENT;
Providing quality content at your website is not an easy task. It involves research, coming up with good ideas always, visiting forums and discussion groups to know what
latest trend is and so on. There are so many ways to come up with great ideas to write on. Some of these are;
1.Visit discussion forums and learn what problems people are seeking solutions for. 2.Browse other relevant sites and see what other webmasters are doing. This could give you creative sparks. 3.Subscribe to quality newsletter that give
latest trends, tools and resources in your line of business.
How to create content for
search engines..
The easiest way to creating content for your site is through publishing other people's Articles. You can setup your site to receive and automatically publish articles after reviewing them. The trick here is to go for very good, useful and quality articles. Once your site becomes known for quality articles, visitors will keep coming back for more. However,
downside is that a visitor reading a good article would want to click to
author's site. Another disadvantage is that most times articles are not written for good search engine optimization. Important SEO techniques like keyword Density, keywords in headings etc may not be taken into consideration by
author
Another way to easily create content is to hire a ghost writer. You pay a certain amount to have somebody write articles for you. You can find good writers at elance.com
Using a blog to create content.
One way to continuously provide content for your site is by using a blog. In your blog you can link to
rest of your site. The blog could be part of your site. For example, http://www.ebizstartups.com/my-business-tips.html. That is
URL of my blog. I have links to
main site from my blog this ensures that
search engines visit my blog and
main site quite often because
blog is updated often with content and if you have a new product you want to introduce at your site, start from your blog and link to
product page. Updating your blog frequently with new content ensures
search engines visit often. Once
frequent updating trend is set you will find that
search engine spiders will visit even when you stopped updating for a while.