The doís and doníts of directory submission. By Brian Holte Email: firstname.lastname@example.org Copyright-Brian Holte
If you own a business online, would like to increase targeted traffic to your site but simply donít have any free time, hiring someone to submit your URL to niche directories may be what Dr. ordered.
I hope following interview with Tim Mathews who owns http://timmathews.com a Directory Submission Service helps.
Before we get started Tim tell us a little about yourself.
I am an avid web designer at heart. I have been in computer industry for about 10 years - back when AOL 2 was bomb, and if you didn't have a 14.4 modem, you were cruising slow. (Wow, how times have changed). I really enjoy taking mom and pop 100 product site and building it into a powerhouse ecommerce site. I love building sites, then getting them listed in search engines and directories, and watching sales roll in for client.
How did you get started in directory submission services?
I first stumbled into Directory submission services when I was trying to get a companies site listed in search engines. I was trying and trying to get it listed, but no use. After numerous reworking, I finally got site listed. I was then thinking... Huh, this was tough for me, and I am a pro! I was wondering if others were having issues, and alas, THEY WERE! From then, business has spawned from current local clients to all seven seas!
For those new to internet could you explain what a directory submission service is?
A Directory Submission Service, in my opinion, is a company that will submit your website to directories. Now, client must be careful when selecting a company. Many I have seen say something along lines of "We submit you to over 800,000 Search Engines and Directories". This statement alone lets me know that they are not trustworthy. We can all fire up ANY free/shareware submitter and boast same statement. What I LIKE to see, when checking my competition, is a listing of directories they will submit to. And, of course, no one can guarantee inclusion.
What was your motivation for offering directory submission service?
Well, to be blunt, I was thinking this could make us some money. I was thinking of my stumbling in submissions, and how long and hard I worked to get sites listed. I learned what to do, and definitely what NOT to do. I figured it would be a great service.
What problems did you have to overcome to start your directory submission service?
Our main problems are sites that boast hundreds of thousands of submissions to directories... This confuses client to thinking there are this number of "separate" directories. After explanation that there are far less, (We submit to as few as 20 directories up to around 200 for some clients), so you can see why this would be a problem.