The Wrong Email Format Can Destroy Your Offer

Written by Rich Hamilton, Jr


Which email format is more effective to use, Text or HTML?

A good question, many experts have been debating over for awhile now, is which email format is more effective. It all depends on who you ask, many people preferrepparttar text format overrepparttar 118840 HTML format. There are also many people who would rather use HTML overrepparttar 118841 text format. You can pretty much draw a line right downrepparttar 118842 middle betweenrepparttar 118843 text users andrepparttar 118844 HTML users, it's that close.

The truth ofrepparttar 118845 matter is thatrepparttar 118846 most effective format to use for your email really depends onrepparttar 118847 offer you're presenting.

Both text and HTML email formats have their advantages and disadvantages. In this article I am going to go overrepparttar 118848 advantages and disadvantages of text and HTML email formats. Let's jump right in and start withrepparttar 118849 format text.

Text

Obviouslyrepparttar 118850 real advantage to using a text format is that you have a white background with black font making it very easy to read. The text format loads fast, no matter what sizerepparttar 118851 email is.

Ifrepparttar 118852 email loads fast and is easy to read how can text formats have a disadvantage?

Easy!

The real disadvantage of using text format is when you are using email as a source of marketing. To effectively use email marketing you need to use some sort of tracking software. Without tracking you will never know ifrepparttar 118853 subject line and/or email offer needs work.

The point I am trying to make is that people are very cautious about clicking on tracking and affiliate links. As soon as they see a lengthy url, they getrepparttar 118854 impression that you are trying to sell them something and immediately deleterepparttar 118855 email. With a text formatted email you cannot hide long tracking urls fromrepparttar 118856 recipient. With an HTML format you won't run into this problem, which brings us to...

HTML

The biggest advantage of using HTML is that you can hide your tracking urls fromrepparttar 118857 viewer. Instead of having a long url in your email offer, you can use a simple "click here". Not only can you hide your tracking url, but you can also mask it from appearing inrepparttar 118858 browser window.

Top 7 Ways to STOP Junk Email

Written by Jim Edwards


Nothing makes me angrier than opening my email in-box to find over 150 messages, wading through them all, and discovering that 135 ofrepparttar messages rate as nothing more than junk.

The problem with junk email or "spam" (the popular slang for unsolicited commercial email) only seems to get worse with each passing day.

Luckily, we can fight back in ways that will actually cut down significantly onrepparttar 118839 amount of spam we receive on a daily basis.

Try these tips and see if they can't cutrepparttar 118840 spam you receive down by at least half.

** Don't Respond

Much ofrepparttar 118841 spam you receive contains an "unsubscribe" link saying something like "To unsubscribe, click here." Do NOT click that link.

Clicking it lets spammers know they've got a live email address!

** Use Mailwahser

Get a program like "Mailwasher" from Mailwasher.net that allows you to viewrepparttar 118842 email you receive before you download it.

The program makes it simple to delete dozens of emails, including viruses, before they reach your computer.

** Use Your Filters

Your email program most likely contains filters you can use to weed out emails containingrepparttar 118843 usual spam words like "opportunity, $$$, sex, viagra" and a host of others.

You can setrepparttar 118844 filters to delete messages containing these words before ever downloading them to your computer.

** Use An "Assassin"

Spam "killer" services offer users high-powered filtering, often requiring a sender to prove their identity before an email gets sent torepparttar 118845 recipient.

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