1) Music or any voice recording that automatically plays when you enter a site, without giving me option of turning it off. Yes, there are still website owners who think that putting their Midi version of "Play That Funky Music Whiteboy," will some how impress their visitors. Always give people option of listening to any recorded information you have on your website. Don't automatically assume that your visitors will be captivated by your voice, or your music.

2) Spinning or animated GIF's of any type. Websites that have “Under Construction” sign when I hit your homepage. Don’t promote what you don’t have.

3) Any website that looks like it resembles Times Square in New York City! Multitudes of “flashing” or “blinking” banner ads shoved in my face as soon as I reach your landing page will send me running. Flashing banner ads are equivalent of a carnival barker trying to lure people into his sideshow! You don’t need to shout to people to get you message heard on Internet. Keep you banner ad’s limited, and your content abundant!

4) Website owners that make it too hard to navigate their site. If I have to jump through "link hoops" to get to your information I am outta there. Make your product, price, or service, clear, precise, and easy to find. The "about us,” or "frequently asked questions" section of some web-sites, leaves me with more questions than answers. Design your content so that even elementary school children can understand purpose of your website.

5) Pop-Ups..Pop-Ups...Pop-Ups..I don't mind one, or even a few. But, if I have to close multiple pop-ups to get to your website, I will flee scene. I have encountered some sites that had so many pop-ups they froze my computer screen. And yes, I had my pop-up blocking software activated! It doesn’t always work. The same applies for any of those "fly-in" or "hover ads" that bounce across my computer screen. If you have to use anything, incorporate a pop-up that loads when a visitor leaves, not before, or during my visit to your site.

6) A page full of dead links and constant "Page Not Found" error messages. Keep your links up to date and take down links that are no longer active.

For example, you can have a script that will pop open when visitors first arrive at your site inviting them to join your newsletter and receive a fr'ee course on a related subject.

You can have a script come alive asking your customers why they didn't purchase when visiting your sales landing page. It can make a fallback sales offer or give them a fre'e item for telling you their main reason not buy.

Scripts can also be used to give you a more personal way of contacting your customer by activating a sound file with your voice. You can show your customers an up-front, human presence that will make them closer to you. They'll feel they know you better going by sound of your voice.

Care should be taken with scripting such as not to over do it. Most folks will not come back to your site if they have to tango with 3 or 4 scripts just to leave! Scripts shouldn't ever be used as "nag screens."

The speed and delivery action you set to particular script you're using will have a bearing on response rate you harvest. For an entry script, it's best if you let your visitor settle in and then g-e-n-t-l-y offer it to them. The point is not to startle and irritate them!