The Silk Purse

Written by Bob Osgoodby


We've all heardrepparttar saying "You can't make a silk purse out of a sows ear", but yet almost everyday, people are trying - figuratively speaking of course - to do just that. There are so many opportunities being presented onrepparttar 118980 web, it is difficult to distinguish betweenrepparttar 118981 two. Some arerepparttar 118982 proverbial "silk purse", and others arerepparttar 118983 "sows ear". How do you tellrepparttar 118984 difference?

You have to be very careful onrepparttar 118985 Internet. There are many legitimate deals, but there are many unethical people also. Don't be misled by anything that guarantees riches for very little work. If you have a good product and market it well, you can make an excellent income and maybe even become wealthy.

When you first get interested in an opportunity however, before you go "gung-ho", step back a bit and take a hard look at it. There are danger signs that some have, and if you see them, it is possible you should simply walk on by.

Probablyrepparttar 118986 number one danger sign isrepparttar 118987 promise of huge wealth in a short period of time with no effort on your part. Commonly called "illegal pyramids" or possibly a "ponzi", many are a money making system that create income from getting people involved inrepparttar 118988 business, and not selling a real product or service. Or they may sell an inferior product at an inflated price withrepparttar 118989 majority ofrepparttar 118990 purchase price being distributed as commissions. Like chain letters, they rely on a constant infusion of funds by new entrants to payrepparttar 118991 old. But, like musical chairs, whenrepparttar 118992 music stops, someone can't sit down.

Another serious danger sign isrepparttar 118993 lack of contact information. If all you have is a form to fill out on a web site, and no contact methods, this should definitely be avoided. A legitimate company will give a physical address, a phone number, and have an email address you can write to.

Never send cash or a money order, as you have little if any recourse if they don't deliver. Don't think that writing a check is safe either, as they always cash or depositrepparttar 118994 check before providing you anything. This isrepparttar 118995 prudent thing for any vendor to do, as it prevents cheats from taking advantage of them.

Success Stories - 12 Doers Share Their Secrets: Interview with Jim Wilson

Written by Martin Avis


Jim Wilson, 40, works as a Firefighter/Paramedic in Melbourne, Florida, about an hour south ofrepparttar Kennedy space center.

Although he has no plans to give up his career, and lose his accrued pension rights,repparttar 118979 Internet provides a very useful top-up to his regular income, and is preparingrepparttar 118980 way for a lucrative and exciting future.

BizE-zine: Jim, when did you first get involved withrepparttar 118981 Internet?

JW: About 1994 I got intorepparttar 118982 old Bulletin Boards. In 1995, through AOL, I got hooked on meeting people and chatting. Sharing emails with family and friends became a daily event.

It wasn't until 1997 that I realized, since I love being online so much, I might be able to make money online.

BizE-zine: How did your online business come to be?

JW: In 1999 I discovered EBay(TM). Around that same time I met a man called Leo Richardson, a well established EBay(TM) seller. I emailed him and asked about his products. Luckily for me, he answered and we became friends.

Leo literally taught me everything I know about marketing on EBay(TM). He left Ebay(TM) in early 2000 to work for a software company, but I had caughtrepparttar 118983 bug! I kept learning from everywhere I could - to enhance my skills as a salesman and a webmaster.

I have come torepparttar 118984 conclusion that you literally never stop learning in life. Whether in my 'regular job' or online, I am always finding out new things. It keeps it interesting. Now I can help other folks out by answering their questions, like Leo did for me. As my credibility grows, so do my sales - it is a win-win situation!

BizE-zine: What % of your income now comes fromrepparttar 118985 Internet?

JW: About 25%. And that's only part time. I post ads on EBay(TM) when I want to, and search for products to sell when I have time. All told I put about 20 hours per week into my online business. Many of my online endeavors are now fully on "auto pilot". I simply place a couple of ads and they do all ofrepparttar 118986 work for me.

Every time I check my email there is another sale from one of my sites. I think that this isrepparttar 118987 mark that I must be doing something right.

Not all that long ago I wasn't making all that many sales. I could have easily given up, but this online thing is something I truly love. I have met so many great people doing this, when I really think about it, I would have never given it up. I would miss it and them too much. Makingrepparttar 118988 money is like icing on a very sweet cake!

BizE-zine: How long did it take you to start making a profit?

JW: Now this is really going to surprise some people. I made a huge profit my second month on EBay(TM). I found some software that was collectable and in demand. I bought 200 of them at $6.00 each. I sold all of them in only about 3 months andrepparttar 118989 going rate was about $60.00 each! The title was, "The Neverhood". I was able to send those wonderful proggies all overrepparttar 118990 world.

This one experience gave me a lot of knowledge. I had to deal with one stolen credit card, a couple of bad checks, sending through customs, and trying allrepparttar 118991 while to find other things to sell.

Finding those was a VERY lucky break but I did it. And if I can find something of value like that, anyone else can too. Since then there have been some lean months (those in which I was really getting frustrated because as much as I thought I knew, I was still learning things) and there were some incredible months.

Inrepparttar 118992 end I made money, kept learning, kept expanding on what I sold, and constantly tried to think of new things to sell, new services to provide, and tried to find new suppliers.

BizE-zine: Have you bought any ebooks or courses on online marketing, and if so, which wasrepparttar 118993 best for you?

JW: Inrepparttar 118994 years I have been doing this I have read so many Ebooks and have such a large number on my HDD, it's pathetic. There are a couple that end up sticking out as ones I still, to this day, pull out and re-read in order to make sense of things. One great one is Robbin Tungett's "Auction Profits". She really hit a homer with that one.

Another hidden jewel is titled "65 Instant Web Answers" by a lady called Milana Nastetskaya. She tells people exactly how they can build a winning web site on their own without paying someone else thousands to do it for them. In my opinion, it's a must read.

My favorite is Allen Say's "Instant Cash Machines". To this day I go torepparttar 118995 Internet Warrior's site and open this one to get ideas and to refresh my memory.

I want to add that I also subscribe to several great e-zines from which I also learn a great deal. I would urge people that, as you are searchingrepparttar 118996 net for this and that, if you come across a site that really catches your attention, chances are that webmaster knows what they are doing. Subscribing to their e-zine is like allowing them to teach you.

BizE-zine: What has been your most successful tactic for generating traffic?

JW: E-zine ads, by far. A good e-zine ad will really go a long way. By good, I mean an ad for a product with mass appeal in an e-zine with large true optin subscriber numbers that brings lots of quality visitors to your site.

A true quality optin list can get inrepparttar 118997 neighborhood of 8-10% clickthroughs and about 2-5% of those who visit will buy. Consider an e-zine with 50,000 true subscribers and you are talking about 5000 hits and somewhere about 250 sales. See what I mean? The trick is to know what you are doing BEFORE you buyrepparttar 118998 ads.

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