The Seven Stages Of Your Online Business

Written by Michele Schermerhorn


Every business has a life cycle. If you understand this cycle, your business will thrive and survive over many, many years. If you don’t learnrepparttar life cycle of a business, you won’t have one for long.

Based upon your business’ current stage, one strategy of growth will be better than another. There are seven stages associated withrepparttar 138179 life of an online business. Let's call them:

·The Labored Beginnings ·The Toddler Stage ·The Adolescent Stage ·The Troubled Teen Stage ·The Young Adult Stage ·The Maturity Stage ·Death or Renewal Stage

The first stage of your business,repparttar 138180 Labored Beginnings Stage, isrepparttar 138181 most difficult stage. In this stage you will be buildingrepparttar 138182 foundation of your business. With a shoddy foundation, you will have a stillborn business. With a solid foundation, your business will experience a long and healthy life.

In this stage, you need to decide onrepparttar 138183 focus of your business, its product, its business plan, its marketing plan, financial decisions, its legal form, and then launchrepparttar 138184 business. Many sleepless nights will accompany this stage. You may wake up in a cold sweat wondering whatrepparttar 138185 hell you are doing. In this stage, your emotions will swing between unbridled optimism and heart palpitating fear.

Having successfully navigatedrepparttar 138186 first stage, your business will grow into its next stage,repparttar 138187 Toddler Stage. Inrepparttar 138188 Toddler stage, your business is just finding its legs. It takes a few steps forward. It takes a few steps backward. It occasionally falls on its butt.

Inrepparttar 138189 Toddler Stage, you are going to start selling your product on eBay™ . eBay™ is by farrepparttar 138190 largest online auction site. If you want to make a good living selling online, eBay™ isrepparttar 138191 place to start. In this stage, you will fully establish yourself as an online seller. You will observe powersellers,repparttar 138192 elite of eBay™. They are your models. Learn all you can.

Inrepparttar 138193 Toddler Stage you should also begin to developrepparttar 138194 first stages of your marketing plan implementation, includingrepparttar 138195 use of business cards and starting to compile a mailing list. As we leaverepparttar 138196 Toddler Stage, your business is starting to roll now. The Adolescent Stage is where your first major growth spurt will occur. You should begin to increaserepparttar 138197 number of auctions you are running at eBay™. You will add auction management to assist you in managing a larger selling load. You need to establish your domain level web site and step up your marketing efforts.

Small Business: To Blog or Not To Blog

Written by Michele Schermerhorn


A weblog, or "blog" started out as a personal journal onrepparttar Web. They have evolved far beyond that initial concept. Now, weblogs cover as many different topics as there are people writing them. Some blogs are highly influential and have readership which exceeds most traditional newspapers, while others are mainly intended as personal journals to be shared with only family and friends. So, should you consider blogging?

The power of weblogs is that they allow millions of people to easily publish their ideas, and millions more to comment on them. Increasingly people write, read and comment on blogs. Many people mistakenly believe that blogs are only personal diaries. More and more, blogs are being used by businesses to attract customers. Since blogs now come in all flavors, let’s look atrepparttar 138178 basics of blogging.

A blogger is someone who writes a blog. The “Blogosphere” is a word used to describerepparttar 138179 online community of bloggers and their writings. A blog differs from a website only because it is a website that is updated frequently, most often displaying its material in journal-like entries. An entry, a post, or a posting, arerepparttar 138180 terms often used to refer to a specific article or commentary written byrepparttar 138181 blogger on his or her blog. Many weblogs allow readers to write a reaction to what was written inrepparttar 138182 blog entry. These comments can often be found directly followingrepparttar 138183 blog entry.

For millions of people, blogging is a hobby. For some, like journalists, writers, business leaders and political leaders, writing blogs enhances their professional careers. A blog givesrepparttar 138184 voice a broader audience and allows more direct and interactive contact withrepparttar 138185 readers. Some bloggers have readership numbers approaching that of big media and are able to earn income from their blogs. But potential profit should not berepparttar 138186 primary motivation for blogging.

Why should a blog be part of your business’ marketing strategy? The blogging movement is picking up speed, particularly for businesses. Blogging is one arena whererepparttar 138187 size of your company won’t matter. A blog is NOTrepparttar 138188 place to promote your product or company. It is a place to promote your ideas, provide tips, and express yourself inrepparttar 138189 hopes of building an audience. That audience may , in turn, become customers.

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