Internet marketing is about more than running a business and earning money. It’s about people you meet and friends you make along way. It’s about sense of community and sharing of ideas, challenges and solutions. It’s about belonging.Sometimes we get so caught up with little daily irritations that we fail to see bigger picture. Yeah, there’s way too much junk mail. Yes, it’s frustrating when someone refuses to answer a desperate plea for help. Sometimes autoresponder either goes on strike or works overtime sending out duplicate messages.
All those things are part of doing business on net. It can be very trying and sometimes you just want to tear your hair out. And, on really bad days, you even consider walking away from all frustration and stress, long hours in front of monitor, specter of spam complaints. You’re ready to quit!
What usually happens when you’re about as low as you think you can go? You get a hilarious joke from another publisher or one of your subscribers tells you what a good job you're doing. One of your Internet friends reminds you of your successes. Maybe another friend happens to send you an inspiring article just when you need it most.
Then you finally understand; Internet, with all of its annoying little habits, has given you a new family. These are people you would never have met if not for Internet marketing. Many of them have no faces or voices but they reach out from your screen and touch you with their kindness, their help and support, and, most of all, their friendship.