The Secret Shady Practices of Affiliate Marketing

Written by Keith Rougvie

You've probably heard it a hundred times...affiliate marketing is a great way to make money online.

What if I told you affiliate marketing was basically unethical or thatrepparttar field is dominated by shady practices?

You disagree?

Well let's explore affiliate marketing fromrepparttar 147770 merchant, affiliate and customer viewpoints.

Affiliate marketing is a revenue sharing partnership between a web merchant and one or more affiliates, whererepparttar 147771 affiliate is paid a commission for referring clicks, leads or, most often, sales torepparttar 147772 merchant.

The affiliate signs up torepparttar 147773 affiliate program via an online application form, receives an affiliate link, and can then promoterepparttar 147774 products and services ofrepparttar 147775 web merchant via his own website, ezine, pay per click search engines or other advertising means.

The affiliate's role, then, is to introducerepparttar 147776 potential buyer torepparttar 147777 seller acting as a kind of middleman.

In return he is paid a commission of any sales resulting from referrals.

But haven't we always been taught to cut outrepparttar 147778 middleman where possible?

Well, yes, but in affiliate marketingrepparttar 147779 customer paysrepparttar 147780 same price regardless of whether he arrives atrepparttar 147781 web merchant's site directly or viarepparttar 147782 affiliate's link.

Or at least that's how it should be.

How doesrepparttar 147783 web merchant benefit from running an affiliate program?

The main advantage torepparttar 147784 web merchant is that via his affiliate program he can recruit a large sales team of affiliates at zero cost and make many more sales in a way that his website alone could never hope to do.

How doesrepparttar 147785 affiliate benefit?

The advantages torepparttar 147786 affiliate are that he can make money in a business where he doesn't haverepparttar 147787 upfront costs of creating his own product, and doesn't have to worry about ecommerce, bookkeeping, or customer support because that's all handled byrepparttar 147788 merchant.

How doesrepparttar 147789 customer benefit?

The customer gets a solution to his problem (providedrepparttar 147790 product or service does what it says it does) that he may not have found withoutrepparttar 147791 affiliate's help and does not have to pay extra.

So it's a win-win situation for everyone involved.

Or at least it is in principle.

However inrepparttar 147792 real world both affiliates and affiliate program owners can be involved in some shady practices.

Shady Practice #1

Unscrupulous merchants close down programs without warning and without paying commissions or tempt new affiliates with high commissions then drop those commission rates dramatically a week later.

The Sensible Way To Earn Money With Google AdSense!

Written by Shrinivas Vaidya

Dear friends,

Google AdSense has rapidly gained a status of an independent online business model. Many average people with a little knowledge of HTML are earning a fortune with AdSense.

The AdSense comes underrepparttar category of "pay per click affiliate" programs. This means you get paid when someone click onrepparttar 147744 ad which resides on your website.

There are many reason forrepparttar 147745 success ofrepparttar 147746 AdSense program. The very first reason is it is launched by Google,repparttar 147747 leaders of Search Engines. After establishing themselves inrepparttar 147748 crowd of Search Engines they had a crown of credibility with them.

The second reason forrepparttar 147749 popularity lies inrepparttar 147750 fact that Google is not concerned aboutrepparttar 147751 amount of traffic you are getting to your website.

They are more concerned about content. Ifrepparttar 147752 content is really good your site will generate visitors over a period of time. This is unlike many other pay per click affiliate programs, which have a condition onrepparttar 147753 number of visitors you are getting per day, before your application gets approved.

This creates an interesting situation for online entrepreneurs. The morerepparttar 147754 traffic they generate to their site,repparttar 147755 more isrepparttar 147756 possibility to getrepparttar 147757 AdSense ad clicked and they get paid.

Now Google also benefits from this. Since AdSense ads are nothing butrepparttar 147758 same ads fromrepparttar 147759 Google AdWords account holders, Google chargesrepparttar 147760 AdWords account holder of that particular ad which is being clicked and pays a small portion torepparttar 147761 webmaster on whose websiterepparttar 147762 AdSense ad resides.

The amount which Google chargesrepparttar 147763 AdWords account holder and paysrepparttar 147764 AdSense account holder is determined entirely byrepparttar 147765 online popularity ofrepparttar 147766 given "keyword" for whichrepparttar 147767 ad was written byrepparttar 147768 AdWords account holder.

Cont'd on page 2 ==> © 2005
Terms of Use