You can be relatively sure you are on "right track" when your business is starting to generate income. Some things you do will be good, and while others may sound good, in reality may not be. Let's take a hard look at one of these strategies.

Did you know there is software available which will allow you to automatically submit your ads to web sites that accept free ads, and to newsletters that do likewise? This software will submit any number of ads you wish, in any frequency you desire.

"Wow - what a great idea!", you might think. I can submit my ads to thousands of these sites with a single keystroke. "What a time saver!"

Some people send out a dozen or more like this everyday. Is this doing them any good? Well maybe yes, and maybe no. Let's first examine different types of web sites that accept free ads, and why.

Many web sites that accept free ads, do it purely to collect email addresses, which they can then sell as targeted lists. They don't really care if your ad is ever seen. In fact, many have a high limit between 50 and 300 ads. When next one is submitted, oldest is dropped, and process continues.

You can have greatest product in world, but if you can't get anyone to your website, you're business will get quite lonely.

I am going to tell you five ways to get your advertising on road to being Super-Charged.

1. Research

Research your product - What problem does your product or service address? Look for all of benefits that your product or service provides. Make a list of each benefit that you come up with.

Research your competitors - You need to know how your product or service stacks up against competition. Look at their prices, benefits they are pushing, what kind of advertising are they doing? The more you know about competition, better off you will be.

Research other successful ads - Look around and see what kind of ads are successful. Look on TV, listen to radio and check out print mediums as well. Look for ads that generate your curiosity or seem to attract your attention. What do these ads have in common or what about them catches your eye.

Research is very important for ad writing and yet most will not spend any time on this most important step.

2. Write Great Headlines

If you want to be successful, you need to learn to write great headlines.

The headline is your chance to get customers attention. I look through hundreds of ads each day. I only read a few. I read nothing but headlines and if you can't pull me in with that, well you just have another ad among thousands.

How do I write great headlines? I am not a writer you say. This is where step one becomes such an important part of your ad writing.

You made a list of all of benefits. Now write a different headline using each benefit. How many you ask? Well I would recommend anywhere from 25 to 50. Why so many you ask? You want as many choices as possible, plus this will make actual writing of your ad a breeze. More on that later.

Now that you have a list of headlines, start eliminating them one by one until you get down to best two or three.

3. Write Magnetic Ads

When customer starts reading your ad, half battle is won. You now have customer's attention. You don't want to lose it.

This is actually easy part. You want to make customer curious enough to click through to your website or sales page.

Look at all of headlines that you have discarded. You should be able to find plenty of ideas that will make customers life easier.

Tell customer what your product or service will do for them.

*Can you save them time?

This product will save you five hours a week.