The Premium Movie Channel Paradigm Could Soon Face Extinction

Written by Terry Mitchell

The article sent shockwaves throughout Wall Street, asrepparttar stock prices for both TiVo and Netflix shot up. Last September, a Newsweek article reported that TiVo and Netflix might be getting together to produce a true form of video-on-demand (VOD). Last week, a Netflix official fueled this speculation by dropping hints about a potential joint venture. TiVo,repparttar 133358 original and premier provider of digital video recorders (DVRs) inrepparttar 133359 U.S., would eventually provide instantaneous online access torepparttar 133360 entire DVD library (currently more than 35,000 films) of Netflix,repparttar 133361 nation’s number one mail order video rental service. This would be accomplished via a broadband internet connection to specially equipped TiVo DVRs. This development could also spellrepparttar 133362 beginning ofrepparttar 133363 end for premium movie services like HBO, Showtime, and Starz. First, let’s put all of this into perspective with a little history ofrepparttar 133364 premium services. Home Box Office (HBO) wasrepparttar 133365 first premium service, debuting in 1975. It was one ofrepparttar 133366 first channels beamed from a satellite and carried by cable operators acrossrepparttar 133367 country. As its popularity grew inrepparttar 133368 late 1970’s, several other premium services like Showtime, Cinemax, The Movie Channel, as well as some lesser known premium services came into existence. The industry started consolidating inrepparttar 133369 early 1980’s as HBO bought Cinemax, Showtime bought The Movie Channel, and those lesser known services went belly-up. Inrepparttar 133370 early 1990’s,repparttar 133371 Starz-Encore networks debuted to compete withrepparttar 133372 HBO and Showtime networks. Duringrepparttar 133373 mid-1990’s, as satellite services such as Directv and Dish Network debuted,repparttar 133374 premium services began offering “multiplexed” channels, i.e., multiple channels of HBO, Showtime, Cinemax, The Movie Channel, and Starz-Encore forrepparttar 133375 price of one. Unfortunately,repparttar 133376 number of movie choices didn’t increase. Those services just began to air their same libraries of movies at different times on their various multiplexed channels. There are hundreds of movies at local video stores that have never played (and will never play) onrepparttar 133377 premium channels while there are a comparatively small number of others that have played on these channels thousands of times. That has always beenrepparttar 133378 major weakness ofrepparttar 133379 premium services. Multiplexing did not fix this problem. Several market tests of VOD were conducted duringrepparttar 133380 1980’s andrepparttar 133381 early 1990’s but, becauserepparttar 133382 technology was rather primitive, it did not catch on with consumers. Byrepparttar 133383 late 1990’s, it finally seemed ready and lots of promises were made aboutrepparttar 133384 brave new world of VOD. The cable companies were talking about veritable online video stores, which were going to put Blockbuster, et al, out of business. Unfortunately,repparttar 133385 reality of VOD has never lived up to its hype. The stuffrepparttar 133386 cable companies are currently passing off as VOD is nothing more than a glorified version of pay-per-view or a DVR. Forrepparttar 133387 most part, their VOD offerings aren’t any different fromrepparttar 133388 stuff currently playing onrepparttar 133389 premium channels and/or on pay-per-view. This is what I call “faux VOD.” How lame! Fortunately, led byrepparttar 133390 apparent impending TiVo-Netflix undertaking,repparttar 133391 landscape is about to change and a new era of genuine VOD is about to be ushered in. PC-based broadband VOD services like Cinemanow ( and Movielink ( have been up and running for several years and are about to broaden their offerings. In addition, SBC Communications and EchoStar Communications have already announced that they are teaming up to provide an online-to-TV VOD service this year, while several similar phone company-satellite operator projects are still inrepparttar 133392 negotiations stage. Also, Internet Protocol Television (IPTV) platforms, offering hundreds of television channels via a broadband internet connection to a TV set-top box, will be coming online this year. One ofrepparttar 133393 major features of these services will be advanced VOD technology. Microsoft has developed its own version of IPTV technology. See Microsoft’s website ( for details. The nation’s two largest phone companies, Verizon and SBC, plan to utilize Microsoft’s technology inrepparttar 133394 rollout of their respective IPTV platforms later this year.

BIGSQUID RFID : Emerging to RFID Enterprise Solution

Written by Gireesh

About RFID Radio frequency identification or RFID, is a generic term for technologies that use radio waves to automatically identify

people or objects. There are several methods of identification, butrepparttar most common is to store a serial number that

identifies a person or object, and perhaps other information, on a microchip that is attached to an antenna (the chip andrepparttar 133357

antenna together are called an RFID transponder or an RFID tag. Visit for more information on this).

The antenna enablesrepparttar 133358 chip to transmitrepparttar 133359 identification information to a reader. The reader convertsrepparttar 133360 radio waves

reflected back fromrepparttar 133361 RFID tag into digital information that can then be passed on torepparttar 133362 computers that can make use of


Objective The objective of any RFID system is to carry data in suitable transponders, generally known as tags, and to retrieve data, by

machine-readable means, at a suitable time and place to satisfy particular application needs. Data within a tag may provide

identification for an item in manufacture, goods in transit, a location, and identity of a vehicle, an animal or individual.

By including additional datarepparttar 133363 prospect is provided for supporting applications through item specific information or

instructions immediately available on readingrepparttar 133364 tag.

The system requires, in addition to tags, a means of reading or interrogatingrepparttar 133365 tags and some means of communicatingrepparttar 133366

data to a host computer or information management system. A system will also include a facility for entering or programming

data intorepparttar 133367 tags. Quite often an antenna is distinguished as if it were a separate part of an RFID system. While its

importance justifiesrepparttar 133368 attention it must be seen as a feature that is present in both readers and tags, essential forrepparttar 133369

communication betweenrepparttar 133370 two. To understand and appreciaterepparttar 133371 capabilities of RFID systems it is necessary to consider

their constituent parts. It is also necessary to considerrepparttar 133372 data flow requirements that influencerepparttar 133373 choice of systems and

the practicalities of communicating acrossrepparttar 133374 air interface. By consideringrepparttar 133375 system components and their function within

the data flow chain it is possible to grasp most ofrepparttar 133376 important issues that influencerepparttar 133377 effective application of RFID.

However, it is useful to begin by briefly consideringrepparttar 133378 manner in which wireless communication is achieved, asrepparttar 133379

techniques involved have an important bearing uponrepparttar 133380 design ofrepparttar 133381 system components.

Components of RFID

RFID Reader : The Reader is a radio frequency device used to read data fromrepparttar 133382 microchip contained inrepparttar 133383 RFID tag. RFID readers use a

variety of methods to communicate with tags. The most common method for reading passive tags at close range is called

inductive coupling. Simply put,repparttar 133384 coiled antenna ofrepparttar 133385 reader creates a magnetic field withrepparttar 133386 coiled antenna ofrepparttar 133387 tag.

The tag draws energy from this field and uses it to send back waves torepparttar 133388 reader, which is turned into digital information -

the tag's electronic product code. A Reader comprises of a transmitter, receiver, control module and communication functions, sometimes called a transceiver in

radio terms for it to link to a controlling PC. Readers should have an attached antenna, which is used to transmit and

receiverepparttar 133389 radio frequency signal. Each reader is accompanied with PC compatible software that allowsrepparttar 133390 user to read and

program tags. Win 2K, XP, ME are some ofrepparttar 133391 operating systems compatible with our Readers.

RFID Tag : An RFID tag or transponder is a wireless system composed of an electronic chip (semi-conductor device) with a memory where

data can be stored. The memory can be permanent or volatile. They are classified within two frequency ranges, namely 125 KHz

(low frequency) and 13.56 MHz (high frequency).

The RFID Business Case: RFID inrepparttar 133392 Receiving Business Process: RFID readers are placed inrepparttar 133393 receiving area to monitor pallet and case RFID tags.

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