I actually took me long time and convincing words of a dear friend of mine to change my attitude towards viral marketing. Call it ignorance, but I just didn’t have confidence in something that sounds like it wants to harm me.

Today my whole world changed and now I’m an active advocate to promote viral marketing. The concept is not new and it was created by brightest minds in business.

Viral marketing capitalizes in sharing habits of human beings. It’s quite extraordinary. We all tent to share with friends and family bargains or freebies we were able to get. If we can copy freebie we will do it and give it to our friends and family. Take music industry as an example.

Ok, we established that viral marketing is giving out free stuff and that this free stuff will be passed around. So how do you capitalize on something everybody expects to get for free? You don’t. You just use freebie as an advertising vehicle.

See, once you started giving out software or a book for free, it will snowball from there. Granted that software is any good and book provides some value. There is no telling on how many copies of your software or book will float through internet. The only thing you now for sure, it takes some time to gain momentum.

Once again I have to disappoint you. There is no such thing as a silver bullet that will magically run your business while you sit back and relax. If there would be one, why is everybody trying to sell you next big thing or breakthrough that will make you rich and you won’t need to chase magic system anymore?

Are you as confused as I am? You bet. Without clear definition of exactly what you are trying to do, there will be no answers. What does rich mean to you? What exactly will next big thing solve for you? It sure means something different to you than it does to me. The only thing we all have in common is that we all strive to achieve our personal financial freedom.

Sorry for getting off topic here. You still want to know how to make real money with an Internet business, don’t you? Instead of repeating marketing material over and over again I will tell you how I make real money with my Internet business.

First, you need a product and a website to sell your product. I’m a member of several clubs that offer new tools and books with master resale rights every month. This means that I can sell these products and keep 100% of profit. I also have full control over sales letter. This is very important. You set price and you can add any bonus material you want to. You also need somebody to process credit card payments. My choices are PayPal and 2Checkout.

Ok, now you have a killer sales web site and you’re ready for business. Unfortunately nobody knows that you’re open for business and spider nets are starting to grow on your front door. What you need is traffic. Lot’s of it. After experimenting with all kind of traffic exchange programs I can honestly say, they don’t work. You need something more powerful.