The Power of Link Popularity

Written by Matt Colyer


Getting quality links to your site from related web resources can be very difficult. It is a time consuming process and requires careful research. There are two ways to build your link popularity; 1 Make your site attractive to webmasters or 2 go out and hunt them down your self.

Getting webmasters to come to you:

Having lots of useful content on your web site such as informative articles, online tools, studies, etc will make another webmasters what to link to your web site knowing that you will not only help their site's traffic and link popularity, but adding content to their own web site.

Sometimes you may even get webmasters that like your site so much that they will link to your homepage or to certain web pages that they think their visitors will find useful because this adds torepparttar usefulness of their own site by providing useful links.

Keep it clean by avoiding tricks (Blocking access via robots.txt to robots, linking out with JavaScript, etc.) meant to keep your site from transferring Page Rank to other webmaster's web sites and link to your links page on every page of your site.

Sometimes you will get requests for link exchanges with web sites that are not related to your site’s topic, these sites should be ignored and you should focus on only related web sites.

Hunting link partners down your self:

Increasing Link Popularity WITHOUT Exchanging Links

Written by Kacey Donston


Yes, it can be done. Here are 7 ways that a site can acheive increased link popularity without having to exchange links:

Directory Submissions - Submit torepparttar Open Directory and other sites like JoeAnt and Gimpsy. These are all human reviewed directories, therefore search engines will consider that your site must be of pretty good quality to be listed in them. Submission to these sites is free, but there can be quite a wait to get reviewed, since editors are unpaid volunteers. In addition to a link popularity boost, a listing in Open Directory will get your site listed inrepparttar 119358 other Open Directory powered sites like Google's web Directory, AOL's web directory and many others.

Tips For Directory Submissions:

Editor Check - Is there an editor for your desired category? If not, consider applying. For Open Directory, this can give yourepparttar 119359 power to add your site much more quickly.

Link Title - Don't try any tricks to get keywords in your title if they are not in your company name. This will get your listing edited ifrepparttar 119360 listing is approved or rejected outright. The title must be your official website or company name.

Description - Again, don't try to insert extra keywords here, it could backfire and your description will be edited or your listing rejected. The description should be short and concise. Just tell what your website offers and give some product or service examples if appropriate. Again, keep it short!

Be patient! - It may take weeks or months to be reviewed. If you've submitted before and are still not listed, try writing a polite note torepparttar 119361 editor ofrepparttar 119362 category to see if there was a problem.

Paid Submissions - Paid submissions to quality directories and portals is also a good idea. It is well known that a listing inrepparttar 119363 Yahoo directory area will give you a good Google PageRank boost. Listing inrepparttar 119364 Yahoo directory area is $299, so skip this option if your budget is limited.

Pay-Per-Click Search Engine Submissions - Google listsrepparttar 119365 results of many smaller pay-per-click search engines. This can help link popularity if your site is listed in these results for your important keywords and phrases. There are hundreds of these smaller PPC engines that offer a free advertising credit just for signing up. Take a jaunt on over to PayPerClickSearchEngines.com for a good list of them. Submit listings under all your important keywords and phrases and include keywords in your title.

Affiliate Program - Having an affiliate program can boost your overall sales by letting other sites dorepparttar 119366 advertising for you, but did you know that this can also help link popularity? For some affiliate program services like Commission Junction or LinkShare, they use a special link to track clicks and sales, so these may not be effective since they do not contain your actual domain name. The kind of affiliate program I am talking about isrepparttar 119367 type that uses your domain name inrepparttar 119368 tracking URL you give affiliates to use. Something like: http://www.yourcompanyname.com/aff?64340 As long as your affiliate program uses this type of link, then your site should see an increase in link popularity. Just make sure you offer a good incentive for affiliates so that they will add your link to their site. Even better, you can approve only related sites or sites with a good Google PageRank or Alexa traffic ranking into your program!

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