This article is written for anybody who reads, publishes or plans to publish and e-zine or newsletter.Whenever I read about
best ways to promote an online newsletter, listing in e-zine directories is always mentioned as one of those 'no-brainer' things that every publisher should automatically do.
So I figured, why not? Everyone else seems to be doing it, I'd better do
same.
Not so easy. In
first place, try looking up 'ezine directories' on google. I got 1690 results. A lot of those results turned out not to be a directory, but a list of other directories. The list seemed endless.
In
second place, most of
lists of directories I found turned out to be hopelessly out of date.
So I decided to build my own list of e-zine directories
As I started following
links I hit up against one of
worst aspects of
Internet. Here is a list of
14 principle reasons why so many of
links turned out to be useless:
1. Site no longer exists 2. Site appears to exist, but content is all pre 1998 3. Site appears to be running, but many links are dead 4. Message says 'Site no longer maintained.' 5. Site so badly designed, navigation impossible 6. Site caused my eyes to bleed (figuratively!) 7. Site bombarded me with multiple pop-ups 8. Site not relevant (no e-zine list) 9. Site appeared to be a scam 10. Site redirected to a different URL 11. Payment required to list e-zine 12. Site offered no explanation, name or logo 13. Site no longer accepting submissions 14. Site 'under construction.'
According to my 'History' file, I have visited over 800 sites in
past 3 days. My back hurts, my eyes hurt and my brain has turned to jelly. But I think that I have done it!
All told, I have boiled these 800 'possibles' down to a list of 33 e-zine directory sites that all work, and all accept submissions. That list can be freely accessed on
BizE-zine web site at