If you plan to do business online, then your website will need to accept credit cards. For many,
idea of applying for a merchant account sounds like a daunting task, but
truth is that building an online store is incredibly easy these days. The major credit card processing companies have improved and streamlined
process of setting up accounts, and software companies have had several years to improve their software to
point that it is easy for non-technical business owners to create and operate an online store effectively. 3rd Party Processors – The inexpensive way to start
For
beginning web entrepreneur,
most important issue in credit card processing is how much product you think you can realistically sell in a month. If you are selling less than $1000 per month, then you will want to go with a “third-party processor”. PayPal is
most widely known and reputable third party processor, and you can easily set up an account with them.
Unlike traditional merchant accounts, PayPal accounts are free to set up and cost nothing on a monthly basis. You will pay more per transaction with PayPal than you would with a traditional merchant account, but for low-volume start-up businesses making less than $1000 per month, you will gladly choose higher transaction costs over account set-up fees, monthly account fees, minimum charges, interchange fees, gateway fees, and perhaps worst of all, account cancellation fees (just to name a few).
Steps You Need To Take To Set Up A PayPal Account
Bank Account – you will need a bank account for PayPal to deposit your funds into.
Apply for a PayPal Account
Traditional Merchant Accounts
If your processing volume will be higher than $1000 per month, then you will probably want to go with a traditional merchant account. Credit card processing companies generally charge a minimum monthly fee that is approximately equal to
amount of money you would pay to process $1000 per month. Generally speaking you can expect to pay around $50 per month in minimum charges for a merchant account. As you process more, your costs will go up, but
percentage of your gross sales that you pay for processing should go down.
Steps You Need To Take To Set Up A Traditional Merchant Account
It is not difficult to set up a traditional merchant account, but you will need to follow several steps in order to pull it off.
Get a business license
Get a business bank account at your bank
Make sure your web host supports your shopping cart system (you might even be able to get your shopping cart system bundled in with your credit card processing services for free).
Try to determine
amount of business you will generate. Your credit card processing company will want to know how large each transaction will be, and how many transactions you expect to have per month.
Negotiate with merchant account providers and establish your merchant credit card account (see list of merchant account providers).