The Micro View

Written by Chris Small

Last time in “The Macro View” we dealt withrepparttar big picture, whatrepparttar 117994 INTERNET could do for you. This week we are going to look at what YOU can do onrepparttar 117995 Internet. You may remember that you were left with these instructions:

Here's what you need to do to get started

1) Learn as much as you possibly can. But don't let this slow down your involvement

2) Create or find a product or service that you can promote wholeheartedly.

3) Jump in. Get yourself a solid Internet presence.

4) Get busy! Market that product.

Sounds rather simple doesn't it. In fact it requires a lot of effort, butrepparttar 117996 steps are simple enough andrepparttar 117997 rewards are certainly worth it.

Let's look at these four points in detail.


"The great breakthrough in your life comes when you realize that you can learn anything you need to learn to accomplish any goal that you set for yourself. This means there are no limits on what you can be, have, or do." --Brian Tracy

We can never know too much about marketing onrepparttar 117998 Web. If you get torepparttar 117999 point where you think you've learned it all, just wait a couple of days andrepparttar 118000 rules ofrepparttar 118001 Web will have changed sufficiently that you will need to relearn what you thought you already knew.

The basics can be learned by doing a lot of surfing and employingrepparttar 118002 search engines. Do a search usingrepparttar 118003 words Internet Basics, marketing, Web knowledge, etc. An even better approach is to search specifically forrepparttar 118004 area of your interest.

The public school systems offer great night school programs that will teach you not onlyrepparttar 118005 basics but more advanced subjects on marketing, web design, advertising, html, scripts, forms, graphics, and much, much more. These courses are often priced quite reasonably and in some cases will even give you credits toward further education.

You can also get a good education in what's 'working onrepparttar 118006 Web' right now by subscribing to some ofrepparttar 118007 thousands and thousands of ezines that are out there. Many of these electronic newsletters (like this one) offer tons of valuable information for FREE. You are also likely to see advertisements forrepparttar 118008 latest and greatest innovations in marketing. That's okay too. You want to stay abreast of what's happening.

I must have subscribed to 50 or more ezines. While I certainly can't read them all I like to scan through them regularly to see what's new and to pick up on some marketing advice.

Find a mentor or buddy who won't mind helping you out in your efforts. These days many ofrepparttar 118009 domain providers or their representatives offer ongoing assistance to their customers. This is just good marketing sense. Chat rooms and newsgroups are also a great way to tap into other people's knowledge. Joining an affiliate program can also give yourepparttar 118010 unexpected benefit of great marketing advice that can be universally applied.

There are certain subjects that you may have to reach into your pocketbook to acquire specific knowledge on. I offer two suggestions regarding this: 1) be careful, there are a lot of sharks out there, and 2) don't be afraid to spend a little money to save you a lot of time in learning.

This may seem slightly contradictory but what it really means is; if you need to know something and you've found a reputable source with whom you are comfortable then it does make sense to spend a couple of dollars. “Formal education will make you a living; self-education will make you a fortune.”-- Jim Rohn


“Happiness lies inrepparttar 118011 joy of achievement andrepparttar 118012 thrill of creative effort.”-- Franklin D. Roosevelt It's a very good idea to have a keen interest in what ever it is that you are selling. It's really not advisable to jump into some affiliate program simply because ofrepparttar 118013 promise of riches. All of repparttar 118014 great marketers enjoyed what they were doing long before they achieved noteworthy success.

The best product or service to offer is one of your own creation or at least one that you personally had a hand in developing. If you are not able to do this then takerepparttar 118015 program that you are with and make it personal to you. Try to be unique. Find a niche area that most people are not already covering.

“There is one thing stronger than allrepparttar 118016 world, and that is an idea whose time has come.” --Victor Hugo

5 Success Strategies for Newcomers Who Want to Start an Internet Business

Written by Candice Pardue

Thinking of Starting an Online Business? Here's what to do:

1. Establish Your Credibility by Getting Your Own Domain Name

Onrepparttar Internet free sites abound, but you need YOUR OWN DOT COM to survive. It's relatively painless to register your own domain name. Many companies such as Registrars will guide you step by step throughrepparttar 117993 process. You can visit Registrars by going to and clicking on "Register your Domain Name" (4th bullet from top). But having your own domain is justrepparttar 117994 beginning. It's extremely important to.....

2. Increase Profitability by Reaching Your Target Customers

Onrepparttar 117995 Internet, sales are maderepparttar 117996 same as they are offline. Effective sales techniques are even more important onrepparttar 117997 Web because your site isrepparttar 117998 only contact you will have withrepparttar 117999 visitor in most cases. Be as personal and direct as possible. Your visitor can't see you face to face.

Hint: Use hot buttons to sell benefits and .....

3. Design a Simple Site That Sells

You may be tempted to hire a fancy graphics designer to design your site and makerepparttar 118000 site look "pretty or fancy" but, believe me, it'srepparttar 118001 text that sells.

In GVU's 9th WWW User Survey,repparttar 118002 number one reason visitors gave for leaving a site was slow loading time. Having large, fancy graphics causes your site to load slow and also distracts your visitors, costing you customers and profits.

What matters onrepparttar 118003 Internet is not how "good" or "fancy" your site looks, but what you have to offer to your target customers. So, you can see why you need to.....

4. Makerepparttar 118004 Most of Your Site by Creating a Niche in Your Market - Becomerepparttar 118005 Expert in Your Field

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