Trade Show Banners

Vinyl banners are ideal for many banner backdrops when hung from appropriate hardware, or can be used as a sign hanging on front of your display table. Vinyl banners are especially appropriate for trade show applications because they are lightweight and can be easily shipped or transported. They can also be use in other products such as Banner Stands and Retractable Jiffy Rolls.

The printing is bright and colorful, and very durable, because these are essentially outdoor banners. Trade show banners are printed on a very smooth, soft vinyl material with solvent based inks. When buying trade show banners, always insist on true solvent-based inks because these are much, much more scratch resistant, and UV-resistant; and are completely water-resistant as well. Banners printed with dye-based or pigment-based inks will fade very quickly in bright light.

Banner Signs (Outdoor Banners)

Banner Signs are often used in place of more rigid signage. Because they are outdoor banners, they are printed on very rugged vinyl, and then seamed around all four sides for added strength and wind resistance. Grommets are applied where necessary for easy hanging. Banner signs can be tied down, or screwed down, and will last for years without tearing or fading. You can also mount your banner sign without grommets by asking for "pole pockets" instead. This way they can be mounted on pole at top and bottom. The pole can be part of a mounting bracket arrangement, or, if it is made of wood or plastic, can be screwed directly to a wooden surface (such as a fence).

originally published in Trade Show Buzz

Vinyl banner design is about as easy as it gets for non-professional graphic designer. Generally speaking, a vinyl banner is easy to design. Anybody with a little bit of graphic design experience can design a banner. And even if you have no experience, your supplier (for instance America-Banners.com) can point you in right direction, or even design your banner for a small charge.

Here are some things to watch for when designing a vinyl banner...

1. Use software that handles CMYK full color output. There are at least three kinds of software you can use:

-- Image editors like Photoshop, PhotoPaint, or PhotoImpact

-- Page Layout programs like Quarkxpress, Pagemaker, or InDesign

-- Illustration programs like Illustrator or CorelDraw