Focus, however, is a powerful weapon online. You’ll notice most smaller publishers have an area of expertise, their niche. Yahoo may be a jack of all trades, but a master of none. Find your niche, something you love to read or talk about or have special knowledge in, and build a website around that. The profits will soon follow, for two interrelated reasons.

Reason 1: Your audience.

As a reader, you want insightful content, by an author who actually cares about what they are covering. And usually, people aren’t interested in everything, they have a set of likes and dislikes. The general audience of internet fragments itself according to taste, meaning visitors gravitate towards sites that cover their interests. By focusing on a niche, you are targeting a specific fragment of this audience. This helps you capture a following, but that alone isn’t enough to profit from. This leads to reason two:

After all, eBay offers you a massive potential audience of 147 million members. And people who read about your product will likely have found it by searching thus saying they are interested in product area in which your product resides.

The bad news, however, is that there is no easy way to market affiliate products on eBay!

First of all, if you haven't heard of affiliate selling, here's a very quick description of how it works.

Fundamentally, selling an affiliate product requires that you get interested buyers to click on a special link. This link takes person to product owner's sales page. More importantly, link also contains your unique affiliate code - it is this code which ensures that sales made from your introductions are recorded in your affiliate account. Finally, if your prospect purchases product, it is owner who handles product delivery and who also you with your sales commission payment.

On eBay, you could easily set up an auction saying how marvellous your affiliate product is. You will certainly attract a number of people who would be interested in buying. The problem is, you have no legitimate way of selling it to eBay members!

It's against eBay's rules to have a link in your auction page which takes your readers away to another website to make a sale.

Also, if you think about it, you don't have affiliate product to deliver. There's no mechanism for you to make sale on eBay, and deliver product. If you recall, this is handled automatically by product owner.

So here are two ways in which you can tap into eBay market with your affiliate products.

1. The Simple System

You create an auction which explains benefits of affiliate product you're promoting.

What do you offer on your eBay auction for affiliate product?

You sell information on where to get hold of this superb product. And you sell these details for just one penny.

Whenever someone "buys" your information, you send them an email saying thank you for your purchase. You then explain they don't really need to send you a penny, and here is link to fantastic product in which they've expressed an interest.

Of course, link is YOUR affiliate link.