As you read every word of this article, you'll be stunned by how quickly and easily you can build a massive list of opt- in subscribers without spending a fortune. (The idea is to make money, not spend money. Right?)
I'll get right to point...
It can be a real pain in butt trying to build an opt-in list using "old school" methods of list building that every Internet marketing guru out there is teaching these days.
They tell you... "Use pop ups and pop unders, delayed pops, and exit pops", "Put a subscription box on every page of your website", "Use Pay-Per-Click (PPC) search engines to drive traffic to your opt-in page", etc. etc. etc.
Those methods are OK, in my opinion. If you're using them now and they are effective for you, continue using them. If you're not, I'd suggest that you at least experiment with them to see if they work for your situation.
---> THE BIG PROBLEM IS THIS...
The two biggest problems you'll face using "old school" methods are... either it takes way too much of YOUR TIME or it costs way too much of YOUR MONEY to build a list of any respectable size.
(In BizOp, MLM, and Internet marketing arenas, many potential joint venture partners won't even talk to you unless your list has at least 50,000 - 100,000 subscribers.)
---> WHAT'S THE SOLUTION?
Instead of waiting for customers to come to you (which you have to do even with PPC search engines)...
You can BUY subscribers.
That's right! There are companies out there that will sell you names and email addresses of people that have REQUESTED information about business opportunities.
---> WARNING: NOT ALL LEAD SOURCES ARE CREATED EQUAL
There are 8 things you want to look for from any lead/subscriber source.
Here they are:
1. 100% Opt-In: You want to buy contact information of people that have actively requested more information. There are various methods of capturing contact information. Some leads sources sell you names that came from CD-ROM that has 12 million names on it. Some lead sources pre-check subscription box, so many of their leads didn't know that they were going to be sent any information from you. You want to make sure that all names you buy have explicitly requested information that you are going to send them.
2. Targeted: You want Business Opportunity Seekers ONLY! What good is it if names you buy really just wanted to be on someone's joke list or recipe newsletter? I'll tell you... Absolutely NOTHING! Actually, less than nothing if you get a lot of SPAM complaints and your ISP bans you from sending emails or your email addresses ends up on blacklists all throughout Internet.
3. Only "Fresh" Leads: Plain and simple... The older list, less responsive it will be to your offer. As time goes by, people become less and less interested in what they requested information on. The more time between their initial request and your first contact, easier it is for them to forget that they even requested information. My personal recommendation is that you never buy leads that are over 30 days old, unless you can get them at a steep discount.