The Leader and Runners by Michael HeinRunner
Every Internet publisher loves their runners; runners are extremely productive when it comes to generating traffic for them. A runner will spend most of their time:
Surfing like mad from page to page and signing up with many affiliate networks, they end up spending 80% of their time running leader’s business.
Dreaming day in and day out about traffic and sales and using this motivation to work endless hours into early morning updating their web page and adding more affiliate links. A good runner will also dedicate time to generating traffic and again dream of fantastic job they are doing and how soon all of hard work is going to pay them with a well-deserved lifestyle spurs them on.
Runners don’t stop to think because they have not enough time to get all of work done, marketing and page updates are consuming all of runner’s time. A runner, once established will spend more money on books their Leaders are selling and rarely do they earn from Ebooks they sell.
Runners have difficulty maintaining regular traffic to their site without spending a lot of time doing so.
Runners rarely have any strong web development background
Runners always want to be leaders