Marketing: The Elusive Autoresponder Will Your Business Die Without

The Elusive Autoresponder Will Your Business Die Without

Written by Lisa M Cope

Yes, it very well could die an extremely slow death. Did you know that it takes repparttar

average buyer 7 exposures to your offer before they will make a purchase.

Just think, if you have a measly 100 responses to your offer in a weeks time that would be 700 letters that you would have to write. I don't know about you but even if I copy and paste just personalizing with repparttar 121295 prospects name it would take me forever just to respond to repparttar 121296 to repparttar 121297 initial inquiry not to mention repparttar 121298 7 or more follow ups it could take to make repparttar 121299 sale.

Do you really want to spend your valuable time responding to each prospect individually when it could all be done more quickly and efficiently for you with an autoresponder?

First what exactly is an autoresponder ?

Autoresponders are an automated email system that you set up on your website or that are hosted on another site called a remote server.

What can an autoresponder do?

Well, once you get your autoresponder set up it's like having a sales person that knows all your prospects by name, never sleeps, eats and works just for you 24 hours a day, 7 days a week. Even holidays!

Imagine this, a prospect sees your ad, comes to your site, they click they look they leave and there goes any hope of a sale with them.

Now imagine they see your ad they click on your offer but this time you give them repparttar 121300 opportunity to sign up for a free report, product updates or even your newsletter. Anything to gently coax them into giving you their email address.

This is when your autoresponder goes to work for you. Everything is in place you have it all set up. The first thing it does is send your initial offer, free report, product update, article whichever your case may be. Then in a day or two it sends a follow up and a few days after that it pops out another offer maybe for a back end product or an affiliate program your promoting.

7 Resource Box Secrets

Written by David McKenzie

Here are 7 resource box secrets to help you obtain greater success with your resource box:

1. Do not sell anything in your resource box. Instead, give away something for free like a free email course, a free newsletter subscription or a free ebook.

2. Provide a clear, clickable link to your web page. Alternatively, provide an email address or autoresponder address if you are giving away a free ebook or free email course.

3. Put your name in repparttar resource box. For example, if you are offering a free ebook then it should read “David McKenzie is providing a free ebook…” You want people to get to know you so tell them who you are!

4. If you are offering a subscription to your newsletter in repparttar 121294 resource box then provide an email address where people can subscribe. You do not want people having to go to a web site and looking for a subscription link somewhere on repparttar 121295 site. Make it really easy for them to subscribe.

5. Keep it short. You should be able to give away something for free in 4 lines. And 1 of those lines should be a web site or email address link. With resource boxes, repparttar 121296 shorter repparttar 121297 better.

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