The Art of Networking

Written by Alvin Apple


Before there were computers andrepparttar Internet, before television and radio, before phones and electricity, business people still had to find ways to promote their businesses. The archaic promotional technique they used is still in practice today. The technique I speak of is networking; probablyrepparttar 121229 oldest, most accepted, and least expensive means of promoting yourself or your business.

But why worry about networking, when modern technology allows us to do all our marketing and promotions without ever speaking to another human being? Because real human interaction is usually a better gauge of how well you are presenting your message, than a marketing survey.

Networking not only helps you stay informed of how individuals feel about what you do, but also allows you to position yourself inrepparttar 121230 marketplace and stay onrepparttar 121231 cutting edge. With networking, you spin a web of tangible relationships and powerful alliances.

However, before you start shmoozing withrepparttar 121232 best of them, you need to learn how to approach people. You can't just walk up to a stranger inrepparttar 121233 food court line and start jabbering about your business. There is an art to networking that starts with learning how to approach people.

There's Money In Your Site Stats

Written by Joshua Rose


Are you missing out on important sales because you are not paying attention to your site statistics? There's a wealth of information here that can boost your sales.

Some years ago, I had a conversation with a friend who had developed a very successful offline business. When I asked him what accounted for his success,repparttar very first thing he said was, "I made it a practise to be inrepparttar 121228 right place atrepparttar 121229 right time. And it was never an accident."

He went on to explain that he purposely made an effort to *accidentally* bump into his prospects at lunch, or run into them at social functions. "I often learned were they were, he said, "and I learned when they were receptive. I was always amazed at how few of my competitors bothered with this".

The exact same thing holds true onrepparttar 121230 internet. Do you know where your prospects are? And do you know when they are most receptive to act on your offer?

The goal is to send your offer when it is most likely to be read and acted upon. You certainly don't want your ezine sitting unopened in someone's inbox, collecting both dust AND more and more email competition.

You want to maximizerepparttar 121231 possibility that your prospects are at their computers (or soon will be) when you send out your offer or newsletter. But how inrepparttar 121232 world could you possibly know this?

LOOK AT YOUR TRAFFIC STATS

The truth is, you can't know for sure. But you can putrepparttar 121233 odds further in your favor by analyzingrepparttar 121234 traffic history in your site logs.

Do you see a pattern? You will likely find that there are certain days where you consistently get more traffic than others. In other words, your particular prospects may well be more active on certain days and at certain times.

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