There is always new technology on horizon. RSS feeds, XML, SmartPages and never ending stream of things all marketers say you can't live without; it's enough to scare daylights out of you! Nobody wants to be overtaken by technology they know nothing about!

Of course, one of greatest - and most effective - tools Internet marketers use is fear of being left behind. Experienced Internet Marketers will plant not-so-subtle seed of fear to get you to reach for wallet

All those things conspire to create an atmosphere of uncertainty in most individuals, with good cause! Just reading my email make's me feel so hopelessly inadequate! Like rest of Internet got away from me while I was fooling around with "basic concepts."

With constant assault of thinly veiled fear and intimidation reaching your inbox, how in world should you map a course of action? I mean, it seems like web changes overnight, while you sleep!

All above fears - manipulated by skillful operators - resulted in one of greatest predatory feeding frenzies that led to DotCom bust of 2000. Many Venture Capitalist and a slew of others lost gazillions of dollars.

They invested in a technology they didn't understand and believed Internet represented a new business model. The liars, thieves and scoundrels took full advantage and soaked anybody with capital that simply wanted a piece of Internet action! Ouch!

The sad thing is that very same mentality survived alive and well and is into Internet Marketing! Yes, same predatory politics of fear and intimidation are at work here with us, today!

I remember watching movie "The Flim Flam Man" and heard quote "You Can't Con an Honest Man."

The above quote, taken in context of movie, did make perfect sense. The movie dialog implied that selfish desire to gain an unethical edge was hook experienced con man used to snare his victims or "pigeons." In end, victims fell for con because they had a disregard for Golden Rule!

I'm bringing this up because thinking implied by quote doesn't fit many of offers Internet Newbie will encounter while searching for a business guide.

You can be a good, honest and hard working person and still fall for many of traps awaiting you in cyberspace! The most appealing target for experienced Web con man, is Newbie's lack of experience and knowledge!

All over Net there are offers constantly bombarding Newbies with latest systems and applications; "new" methods that will grow a business with a minimum effort!