Test Marketing a New Product Before You Create It

Written by Jim Green


Crazy notion perhaps but Ive forged ahead and done it anyway: slung up a temporary site with a sales pitch for a product which I have yet to create - and cheekily signed off with a visitor survey request.

But why you might reasonably ask.

Its this way: Ive launched dozens of self-generated information products overrepparttar years; some became winners when I doubted they would, others bombed and disappeared without a trace when I was sure they would prove successful.

So I decided on a different approach for this embryo innovation in an endeavour to establish whatrepparttar 140513 market will bear.

You see,repparttar 140514 optimist in me is 100 percent convinced about this yet-to-be-created merchandise and Id buy it for sure as it stands in limbo (but then Im a sucker for a good sales pitch).

Would anyone else buy it though?

Hencerepparttar 140515 test beforerepparttar 140516 tweaks

Testing and tweaking arerepparttar 140517 operative words because before I pressrepparttar 140518 button on production this time I want to elicit an indication of prospective consumer reaction to

The Most Important Thing You Can Do For Your Online Business: Planning

Written by Michael Tee


More and more people are discoveringrepparttar potential to earn an income online and most of them already have or are inrepparttar 140486 process of starting one. Chances are,repparttar 140487 competition in your business area would only grow. If you are serious about achieving success with your online business, then you need to find ways to give yourself every advantage you can get over your competitors. One strategy I can almost assure your competitors have not tried is to list down detailed plans of exactly how they want their business to succeed. The purpose of writing a business plan is to map out all details of your business. Do this and you will form a solid foundation on which your online business is built on. Writing a business plan for your business could berepparttar 140488 most important step in getting your business to where you want it to be. If you are already running an online business and want to increase profits or starting an online business is still an idea in your head, here is a tip: Start Planning! A good business plan would containrepparttar 140489 following main categories:

1)Layout of your Business This section would contain a detailed description of your online business and would coverrepparttar 140490 entire layout of your business. You might want to list down all details that formrepparttar 140491 entire system of your business such asrepparttar 140492 product, website hosting, sequential autoresponders, follow up emails, mode of accepting credit cards etc and how they are integrated.

2)Marketing

This is where you research, decide and write down who your target market is, what strategies you plan to use and how much is your monthly budget so you can formulate a good marketing plan. Do a quick search and you will find many kinds of marketing strategies that you can choose for your business. Most of these strategies work but some will always work better than others, so it would be wise to evaluate all possibilities and then focus on two or three of these marketing techniques that will producerepparttar 140493 biggest return for your investment. Some marketing techniques do require you to spend some money. Be it pay per click or ezine advertising, it would be a good idea to spend a little money to test that marketing strategy before paying good money on a full campaign.

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