Teleconferences, also known as teleclasses or teleseminars depending on
presentation format, are second hottest marketing delivery technique for 2004. This delivery format satisfies yearn to learn and opens an exchange to unbelievable global portions. Previously called distance learning, this format actually began in mid-1990s through higher learning institutions. Now, without leaving your office or easy chair, you can put on a headset, lean back and learn. No parking challenges, gas usage, or travel time required.Technology is exploding in this part of communication industry. In 2003 this market tripled their service features for leaders, use and availability in on incline, and attendance limitations of 30 a few years ago now expands to 150.
Teleconference phone numbers are still limited to availability in only certain states, like Florida and Nevada. The pressure for other states to add teleconferencing services at these reasonable rates is not there yet. The bell is toiling louder every year. Currently, you can purchase a personal-use 24/7 line in range of $600 a year. Alternatively, you can rent a line by hour from $10 up or even share a line.
You can find no cost teleconference lines, like www.mrconference.com. I found these services less than desirable. Many times, you get disconnect if you don't talk every 10 minutes or you are blocked from entering call if their lines are full.
No, teleconferencing will not take place of "being there". Yet, some teleconference leaders can just about bring you physically into feeling that same experience. If you have never experience a teleconference, I recommend that you do, but don't just try one. The greatest benefit to learning by phone is that you listening skills will reach new heights quickly.
1. If you produce your own e-newsletter or printed newsletter, you can add a teleconferencing announcement section.
2. Contact other e-newsletter or printed newsletter editors and ask to have your teleconference announced in their issues. You can swap for space (your ad for their ad in your e-newsletter), barter for a space in your session, offer an affiliate option, purchase space or pay per click. You want to advertise with your focus target.
3. You can also run pay-per-click search engine ads. The Google AdWords program is a great place to start. If you purchase an ad analyzer software (average $100) or a service (average $19.95/month) you will save time and make less mistakes. It will also save you hours of analyzing your own. Look for ads that you pay more than a nickel each.
4. Place notices all over your web site -- especially your main page. Remember, this is a passive method (meaning that you still need to get visitors to site before they can read it).
5. Write and distribute Internet articles on same subject. Unable to write, hire a ghostwriter. Allow three months for this process to begin working. You will also want to write and distribute at least three articles a month. Don't ignore this marketing avenue. This method is number five on top promotional methods for 2004. If you are writing marketing articles a great media-posting site is: www.ideamarketers.com. Each site has it’s own guidelines and speciality topics. To find other media-distribution sites, visit www.google.com and search on "submit article" and "[your topic]". Use your bio or resource paragraph, usually limited to five or less 60-character lines, to entice readers about your teleconference offer.
