Target Practice And The Internet Entrepreneur

Written by Elizabeth Piotrowski

Target Practice And The Internet Entrepreneur

Internet marketing, a lot ofrepparttar time really is hit and miss. Always keep in mind that when you promote your site you are, in effect trying to getrepparttar 101073 word out torepparttar 101074 whole world. Not an easy task! How can there NOT be variables when you are advertising to billions? It isn't always where you advertise that makesrepparttar 101075 difference; it's HOW. First and foremost, it is SO important to have effective ad copy. Without it, you truly are wasting your time and money. Along with effective ads, it's imperative that you have variety! Don't advertise all overrepparttar 101076 place withrepparttar 101077 same ad. The surfer of today seems to get bored very quickly, so it's important to pique their curiosity as often as possible.

Rotate your ads - this means, that if you post to with Ad A on Monday, you will post to that site with Ad B on Tuesday. And track your ads so you know which ones are gettingrepparttar 101078 most clicks. Once you know this, you can scratchrepparttar 101079 less-effective ads off your list, and write new and improved versions. The time of day you submit can also make a difference. You have to test rack this as well. Try different times ofrepparttar 101080 day, different days ofrepparttar 101081 week, and different ads on each site. See how your ads do when you advertise once a week, twice a week or every day. It's a lot of work! I have found ffas to be quite effective. Now, before you say "UGH!" let me tell you - ffas aren'trepparttar 101082 only advertising method that generate mounds of email! If you don't like the

Banners Do Bring Traffic!

Written by A. T. Rendon

Banner advertising remains one ofrepparttar most effective and cost efficient manners of gaining targeted responses to visit your web site.

To benefit from this form of online advertising you must have a web page. It would also be preferable, though not essential, ifrepparttar 101072 traffic to your web page is already established.

The reason is that banner exchange programs baserepparttar 101073 number of times they display your banner on others web pages based on how many times their banners are viewed on your web page.

And although a banner that belongs to someone else that is then displayed on your web site is like an exit for your visitor to leave,repparttar 101074 positives far outweigh any possible negatives.

Here are a few tips to improve your responses and increase your visibility via banners:

1. NEVER put a banner on your main entry page unless that banner is yours! When that banner is clicked it will take your visitor to another web page within your own site.

It takes a great deal of very hard work to build a steady flow of traffic to your web site. After doing all that hard work, does it not seem foolish to allow your visitor to leave immediately? Especially if it is to someone else's web page?

If you must have a banner on your entry page, make it your own banner that will take your visitor elsewhere within your own web site. Or make it to another web site but one that provides you with a commission.

2. Feel free to putrepparttar 101075 banners on several web pages as this will provide you with additional credits from your banner service exchange choice.

3. It is a good idea to put banners close torepparttar 101076 top ofrepparttar 101077 web page becauserepparttar 101078 banner will load faster and thus insure that you get credit for its display.

4. If you have access orrepparttar 101079 ability to write HTML code on your web site, then make certain to includerepparttar 101080 WIDTH="" HEIGHT="" BORDER="" numbers as this allows images to load much faster.

And while you are at it, includerepparttar 101081 ALT="" tag with a description of your banner that can then be viewed by those running with graphics turned off or by those, likerepparttar 101082 blind, that use text readers.

5. Do you have access torepparttar 101083 web page that comes up within your own domain that shows whenever someone typesrepparttar 101084 wrong URL or if one of your pages is down for updating?

You knowrepparttar 101085 page I mean,repparttar 101086 "Not Found 404" page that displays by default.

If you have access, place a banner or two on this page and increase your banner views immensely. The "Not Found 404" web page is often one ofrepparttar 101087 most viewed pages within a given domain.

6. Have a banner with "Animation". Studies prove that results do increase by 26% or more over static banners. Most ofrepparttar 101088 banner exchange programs will accept them so long as you keep withinrepparttar 101089 total size limitations that they specify.

7. Quick load time is a must. That is why most Banner Exchanges hold their banners to a 7k maximum. People don't want to wait forever just to see what your banner has to written on it.

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