Marketing: Taking E-mail marketing to the next level

Taking E-mail marketing to the next level

Written by David Bell

Many types of Internet advertising don't work as well as they once did. People have gotten used to banners and don't click on them. Some ezines have failed to keep their readers' interest and ads sometimes get less response. Search engines are overflowing with submissions. Getting your site listed high is almost impossible. More and more businesses and organizations are now turning to email marketing to keep profits rolling in. While an increasing number of people say they rarely surf repparttar

Net,

vast majority of North Americans check their email every day. Email marketing is repparttar 119533

most effective and efficient way to influence purchases and keep customers informed and happy. It is also extremely inexpensive. Where you might have mailed out one printed customer update every month, you can now email one every week for a fraction of repparttar 119534

cost. Increasingly, companies need to embrace email marketing in a big way in order to stay competitive. Those who formerly used a service to send out their newsletters, sales info, and consumer updates are now doing all repparttar 119535

emailing themselves. New technology that is powerful yet easy to use allows anyone to handle email jobs that previously required expensive professional help. Many companies are bringing their email campaigns in house in order to have more control, grow their email efforts, and decrease costs. Here are four features you will want to use in your email marketing efforts:

4 Strategies That Will Help You Develop An Effective Action Plan

Written by Robert Smith

1. Your goal

Planning a career move is much like mapping your route for a road trip. If you don't know where you are going, you can't decide how to get there, but if you do know where you are going, you'll get there faster. Goals like "Go back to school" are too general and not specific enough. You have to translate these goals into specific statements such as "Enter a college accounting program by next fall" or "For repparttar next two months, search for work in repparttar 119531 computer securities field. You have to know exactly what you want to do and when to go about it. 2. Plan Backwards

One of repparttar 119532 best ways to move forward is to plan backwards. Start by asking yourself if you can accomplish your goal today. If you can't why do you think that is? What do you have to do first? Is there something you have to do before that?

Keep thinking backwards like this until you arrive at tasks you could do today. This will help you to attain repparttar 119533 goal's starting point.

For example, if your goal is to take a two-year business administration program, could you start today? No, you have to be accepted to repparttar 119534 program first. Could you be accepted today? No, you have to apply first. Could you apply today? No, you have to decide which post-secondary institutions to apply to. Could you decide today? No, you have to do some research first and so on. I could do this all day but you get repparttar 119535 point.

Don't worry if your list of things to do becomes several lists. 3. Deal with your fears and expectations of yourself Look over your list of things you will have to do to achieve your goal. Do you believe that you can do it? If you have doubts, take some time to think them through first.

Are your expectations realistic? Have you succeeded or failed at tasks that were similar to this before? What can you do to improve your chances of success this time around? For example, if there is a good chance you will not follow through with your plans, you have to ask yourself why.

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