TR Cutler, Inc. to Start National PR Affinity Program in August 2005Written by Thomas Cutler
TR Cutler, Inc. (www.trcutlerinc.com) is Public Relations firm specializing in PR for manufacturing community worldwide. The new affinity PR program will offer services through manufacturing trade associations starting August 2005. The company founded Manufacturing Media Consortium™ of more than 2000 journalists writing about trends in manufacturing sector. TR Cutler is author of The Manufacturer’s Public Relations and Media Guide. Cutler personally authors more than two hundred manufacturing feature articles annually as is a regular contributing editor for InMFG and Time Compression Technologies and Managing Automation. The Manufacturing PR Advantage™ program will offer discounts ranging from 30-40% for short-term assignments, called Manufacturing Media Blitz™. These 90 day programs include writing and national distribution of more than 30 press releases, a comprehensive media planner, and a detailed checklist of PR options. Associations that sign up will receive rebates for fees their members pay TR Cutler, Inc. Cutler, who has worked with dozens of manufacturing associations, recognized that membership revenue was not self-sustaining and many local PR firms simply lack expertise or media relationships in manufacturing sector. Cutler has single-handedly helped more than 1000 journalists secure writing and reporting functions at publications, many of whom utilize Cutler’s firm as a resource for determining what is newsworthy in manufacturing sector. Cutler says, “Everyone wins: manufacturing association looking to drive additional operating revenue, manufacturer who wants to see immediate and direct results from an aggressive PR campaign, and TR Cutler, Inc.”
| | Bill Gates: Battle PlanWritten by Seven
In a recent issue of Time magazine, Microsoft's hard-hitting billionaire announced his battle plan for sparring with Sony in next generation console wars of entertainment industry.His weapon? The sequel to Bungie/Microsoft megahit, which has pulled in a staggering amount of sales, selling well over 6 million copies to date, space Epic that will hit shelves with title: Halo 3. Bill Gates was positively glowing when he announced that Halo 3 was going to pose big problems for Sony and rival system to XBOX 360, Playstation 3. On launch date for PS3, Bill Gates plans to release Halo 3 on raving masses, and he expects this to be a solid blow to Xbox's cheif competitor.
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