Supply & Demand - Stop Attacking Good SEO Companies!

Written by Martin Lemieux

Supply & Demand - Stop Attacking Good SEO Companies!

As I readrepparttar latest news online about what Google has done to many webmasters all overrepparttar 128309 world, I am left discussed towards some ofrepparttar 128310 comments people are making against SEO Companies.

Please don't be quick to blame seo companies. We are also loosing search engine ranking just as much as you are in areas that aren't even related to seo.

Let's take a look at SEO companies... Who createdrepparttar 128311 need for seo companies? Search engines and webmasters did. The very same people who created a demand for seo companies are sometimesrepparttar 128312 same people who are trying to discredit them.

Here's how I come to that conclusion: I keep reading that seo companies are trying to manipulate web pages, title's, descriptions, key phrases etc in order to get a better ranking. Well why not?

Inrepparttar 128313 off-line world of marketing, there are 1000's of marketing teams all overrepparttar 128314 world trying to figure out what people want! Aren't they trying to figure out what seo companies are trying to figure out inrepparttar 128315 end? how to get more sales?

Without going overboard with keywords and key phrases, creating a quality page is what we should all strive to do! Hopefully those who do saturate their pages with key words and key phrases get penalized and hopefully somehow inrepparttar 128316 future, search engines can tell them why they are being penalized. The unfortunate part is that since search engines don't tell you why your site has been penalized, you're left to blame someone, and like what most people do in that circumstance, you forget to blame yourself as well.

Forrepparttar 128317 most part, getting a better ranking is typically done from having relevant information. So if we have relevant information, then what are we doing wrong? As SEO companies, we're trying to give you better relevant information than anyone else.

There's only one strategy I see online that gets me mad. When an seo company not only saturates their pages but they fail to create new and more content for their users. Instead they market what they have and never give their users more information for a better experience. A web site is never complete and should always plan on adding more visitor interaction.

7 Steps To A Powerful, Useful Reciprocal Links Directory

Written by Charles Kangethe

7 Steps To A Powerful, Useful Reciprocal Links Directory

The Problem

No matter how good your product or service is, if you are not receiving targeted visitors to your site or if your web site is not well ranked byrepparttar Search engines you will not sell much.

A solid, reciprocal linking strategy, properly executed will deliver both targeted visitors and improve your web site rank for your chosen keywords and all for "no money down."

Step #1 - Specific Keyword Search ---------------------------------

It is important that your chosen keyword phrases are as specific as possible.

Scott Buresh of says this about keywords and using "geographic", "adjective" and "noun" modifiers to make them specific.

"Modifiers are used for two main reasons: to increaserepparttar 128308 percentage of ideal prospects inrepparttar 128309 trafficrepparttar 128310 phrase attracts, and to find terms that are easier to target on search engines. Addingrepparttar 128311 right type of modifiers to your search engine key phrases will increase your chances of success."

This step involves effort and a capacity to brainstorm because you need a minimum of 100 keyword phrases for good results. Good search engine optimisers build lists of 300 specific or more keyword phrases.

The following resources will be of use as you build your keyword phrase list

* Overture Suggestion Tool -

* Good Keywords by Softnik Technologies -

* Use a search engine to research "Keyword Phrases" and learn more practical details on this critical task.

Step #2 - Suitable Link Partners --------------------------------

Your ideal link partners are web sites based on

* High quality content - Ideallyrepparttar 128312 material (articles, reviews, reports, e-books etc) should be original, fresh and informative to visitors.

* Tight web site themes - The content addresses a specific business, product or service type.

* Tight directory themes - A link torepparttar 128313 link directory should be prominently shown on main pages andrepparttar 128314 directory must be tightly themed and not just a "link farm" of general, non-related web sites.

* Complimentary themes - While you may not want direct competitors to feature in your directory, complimentary sites that fulfilrepparttar 128315 above features will provide great value to your visitors.

Step # 3 - Find and Review Link Partners ----------------------------------------

Now, find web sites who may be "good" link partners.

Using a search engine or directory, go through each keyword phrase in your list and visit as many ofrepparttar 128316 web sites that are returned as you can.

Evaluate each site onrepparttar 128317 basis ofrepparttar 128318 criteria set in step #2.

Decide onrepparttar 128319 categories you want in your directory.

For an Internet marketing business these would typically be "Affiliate Programs", "Business Promotion", "Income Opportunities" an so on.

Qualifying web sites, may of course fall into more than one category depending on their business, product or service offerings.

With this information you can now make another list of :

* Qualifying web sites for inclusion. * Relevant e-mail address to which link requests must be addressed.

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