Two Immigrants Live The American Dream
Some may call it a purpose driven life yet only thing religious about life for two middle aged British “resident aliens” living in Los Angeles is they rise at 5am and are usually asleep by nine.
They rack up about a hundred hours between them in their average work week and have been in same business for last four years. However, unlike most who boast identical grind, Holly and Shirley Yanez, lifelong best friends who married and divorced American brothers, don’t have a 401K, medical insurance or cell phones. They work for themselves, one of perks, accrued vacation time.
Although both women have excellent backgrounds, one an ex business owner with a five million dollar turnover company, other, a seasoned technical sales executive, when desperate, found it impossible to get jobs in LA. After submitting hundreds of applications, resumes and cover letters, 39 and 47 year old women were even turned down for receptionist and retail sales assistant positions due to lack of experience.
With no one to rely on, no friends and family for support, women, willing to work hard, had to build a business from scratch that could support them and two small children if they were to survive in a new country.
They needed a low cost product they could market globally for free. With very little investment available and no established credit, their only way of effectively and cheaply marketing anything was over internet.
After relentless research they discovered 55% of all books published in U.S. are self published and many first time authors have broken all rules, springing from obscurity onto bestseller lists thanks to brilliant internet marketing strategies. The Naked Warrior and I Love My Life. A Mom’s Guide to Working From Home.