Simple Graphic Design

Written by Robert Kennedy


Sound like a familiar story?

So you've got a great concept or idea but you just can't seem to get it down. You have been working on your computer for hours, days, weeks but just can't seem to accomplish anything concrete.

STOP. Think about it! How can you realistically create an effective graphic design if you don't know what you are trying to create? Take a breather and think about what I am about to suggest to you. Let’s suppose for a minute you want to open an importing company that will sell ‘Red Shoes from China’. Fire up your browser and Google this term. Learn what you can about manufacturers, distributors and competition. Now you have something to go on. Try to quickly digest and figure out how you can make all of this information work for you.

Now let’s start to design your company’s corporate ID. I know you really want to get critical design project completed now, but a wise man once said to me ‘Slow down you’ll go faster’ here are a few links worth checking out before we begin your design: Learn about color and how it affects your mood: Color Mood Test, Spot Color and CMYK: Pantone in RGB and html:

OK, now you have a mental picture in your mind, look, feel, type paper you want to print on. What colors shall I use? What typography (fonts) should I go with? What graphic message am I trying to communicate? These arerepparttar basic questions you need to address before you can begin your graphic design.

Ordering printing can be intimidating

Written by Robert Kennedy

Educating yourself before ordering your office printing can save you serious dollars

"I went to see a printer today to get my company's stationery printed. They ask too many questions, I can't answer!" How many times have you felt this way? It's kind off like going torepparttar auto garage for a tune up and being told you need a new 02 sensor, your sincro mesh gear has a tooth missing and so on. You know you have to get it done but who can you trust to give yourepparttar 126379 best quality, value and service. There is a reason why I include all three 'quality, value and service' Inrepparttar 126380 80's and early 90's it used to be 'quality, value and service'...pick 2. These days, withrepparttar 126381 internet as a resource, buyers and sellers alike can really benefit from forming bonding relationships with their printer of choice. Location is no longer an issue. In fact, I will bet money you can always find what appears, to be better than what you are getting. It can be overwhelming, too much information.

Here are a few tips on what you should figure out before you talk to your printer:

1)Decide how many ink colors you are going to print in. Here are a few links that will help you understand this: Pantone color chart in RGB and html; Convert from RGB color to CMYK color; Explain CMYK, RGB and Pantone Color; 2)Have a pretty good idea ofrepparttar 126382 paper and texture ofrepparttar 126383 paper you would like to use. Learn some ‘buzz words’ in your conversions withrepparttar 126384 printers you speak to. Here is a list of printing terms commonly used by people inrepparttar 126385 printing industry;

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