We all know names Steve Jobs and Bill Gates, but do you really know story behind them? Well, guess what movie I just saw? It's a movie entitled “Pirates of Silicon Valley”.

I am not going to tell you whole story, but movie was all about Apple and Microsoft. How they started and how they became rich!

The most interesting part of movie was about idea of copying, or should I say pirating another programmer’s or company’s idea.

My point is that although copying a piece of software, an article, a design or even a logo might be illegal, it is not illegal to take some ideas out from existing ones and make new ones out of them.

Let’s take a website as an example. You want to own a home-based business, but don’t know where to start. So why not go to your favorite search engine and start searching for sites on fields that you are good at.

Your business is open to world 24 hours a day, 7 days a week with no labor costs to watch out for and a website faces no time zone barriers.

2. Reach New Markets With a Global Audience

The Internet is most cost effective way to trade nationally and internationally. A website will broaden your base of customers, members, distributors or suppliers. You can generate more and more clients for your business without doing additional marketing or having to endure additional marketing costs. Today, more and more customers are making purchases through Internet. Why should you limit your business to your immediate locale when whole world may be your potential market? Thanks to Internet, it is as easy to sell halfway across world as it is to sell across street.

3. Marketing Hot Spot For The Global Economy

The Internet has become marketing hot spot for global economy. Many business leaders are realizing that their organizations will thrive in this global internet economy who will grasp its importance before their competitors do. A well-designed website is not only an internet identity for your organization, it is an essential part of success and future of your company this new information age.

4. Present a Professional and Credible Image

Your organization must make leap into new marketing realm if it is to be perceived as professional in today's marketplace. Today, customers, employees, and suppliers expect to be able to find and communicate with a business online. It is very much like having to be listed in yellow pages in past, if you do not have a listing, potential customers will not be able to find you and have confidence in your business over your competition. Businesses that do not have a Web presence are making a statement about their inability to embrace technology and adapt to change in today's growing technical environment. For a small business, a well-designed website is a great way of creating credibility and looking bigger than you actually are. You can look like one of big corporations at a very small cost. When one compares cost of establishing a website to what it costs to promote a business in any other traditional media (newspaper, radio, television), it is evident that a website is cheapest form of marketing ever created for audience and value it brings to your business.