Show, Don't Tell

Written by Martin Avis

A good writer knows to restrict narrative and emphasise action. We all think in images, so it is unsurprising that we respond best whenrepparttar image is clear.

'Jane slammedrepparttar 129819 door so hard that dust billowed out ofrepparttar 129820 frame.' is far more powerful (and interesting) than 'Jane slammedrepparttar 129821 door.'

Painting mental images inrepparttar 129822 mind's ofrepparttar 129823 audience is not justrepparttar 129824 preserve of fiction writers. It is a powerful tool inrepparttar 129825 hands of a good salesperson, and a vital technique in any form of public speaking.

For example, a sales rep for a cookie company wouldn't go into a store and describerepparttar 129826 cookies. He would handrepparttar 129827 buyer a sample and while it was being eaten, wax lyrical aboutrepparttar 129828 unique properties and popularity.

In a presentation, how much stronger it is to say something like: 'Every day we sell to more people than visit Disneyland' rather than 'Sales reached 120,000 per day.'


Written by Meredith Pond

Withrepparttar economy threatening a recession, many corporations aren't doing as well as their profit projections have predicted. As a result, thousands of people are being laid off every week. All of these people are out there looking for a shrinking number of high-paying jobs withrepparttar 129817 few companies that ARE financially sound. If you're one of those unfortunate professionals who has been left to hunt for a new job, it's more important than ever that you make a good first impression.

Most people would assume thatrepparttar 129818 first opportunity to make an impression on a company arises atrepparttar 129819 first personal interview. As reasonable as that sounds, reality is a bit less obvious. Have you ever stopped to think thatrepparttar 129820 absolute first impression you make on a potential employer is made through your resume?

As you might expect, most HR managers will start by sorting out which resumes includerepparttar 129821 required experience, skills, and education. Contrary to popular belief, however, you won't necessarily be dismissed off-hand if you don't possess everything mentioned inrepparttar 129822 company's ad.

Many companies (especiallyrepparttar 129823 good ones) place a huge amount of importance on personality, work ethic, and general "fit" withrepparttar 129824 company and its employees. If you can get in for an interview, you have a good chance of filling those empty shoes. So how do you get your foot inrepparttar 129825 door, especially if you don't have allrepparttar 129826 required skills and education? You guessed it: your stunning resume.

When writing your resume, there are a lot of things to think about. First, always include your "objective" nearrepparttar 129827 top, right under your name and contact information. In one or two sentences, convey your desire for a challenging, long-term career with a strong company. You don't need to reveal any personal information or tell them your life story. Supplement your objective with a BRIEF, to-the-point cover letter, explaining who you are, where you sawrepparttar 129828 ad, and why you should be considered forrepparttar 129829 job.

When listing your past work experience, start withrepparttar 129830 most recent position and work your way back. When describing your duties, don't water it down too much, and be specific. Instead of saying that you were in charge of accounts payable, tell them you were responsible for accurate and timely invoice entry, as well as reviewing vouchers for errors, posting transactions, printing checks, etc.

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