Sheryl Chapman recollects from the front row

Written by Max A. Herman


Sheryl Chapman recollects fromrepparttar front row

By Max A. Herman

"A lot of people go to concerts and they just come away with a ticket stub and here Ive got a couple rolls of film which have frozen that moment in time," said photographer Sheryl Chapman on her days of capturing shots of rocks most flamboyant stars. As a regular concertgoer inrepparttar 125002 80s, Chapman froze moments on stage of Metallica, Led Zeplin and many others as she shot away fromrepparttar 125003 frenzy ofrepparttar 125004 front row. It was at Alpine Valley, however, at an Aerosmith show, where Chapmans mission became most challenging. "I had to sneak," said Chapman. "You couldnt use a flash or anything. It was funny - this bouncer guy saw me shooting andrepparttar 125005 flash was going off. I didnt know I had a flash on and he came up to me and is like, Give merepparttar 125006 film! I had an extra roll of film in my sock, sorepparttar 125007 lights went out and I bent down and gave himrepparttar 125008 empty roll of film. And atrepparttar 125009 end ofrepparttar 125010 concert I hadrepparttar 125011 audacity to go up to him and ask forrepparttar 125012 roll of film back. I said, Its empty, can I have it back? Hes like, Get out!" When things werent quite as taxing, Chapman easily glided into shows and documentedrepparttar 125013 likes of her favorite acts, sometimes reaping unexpected benefits. After she shot a couple rolls of Robert Plant at a Led Zeplin show, Plant proceeded to take Chapmans hand and sing "Custard Pie" torepparttar 125014 audacious photographer. Unlike other female admirers of these musicians, though, Chapman came forrepparttar 125015 action onstage, not backtage.

5 unorthodox email subject tricks -500% more responses!

Written by S. Kumar


5 unorthodox email subject tricks -500% more responses! (c) Copyright S. Kumar 2002 http://www.learnhomebusiness.com

If your email subject line doesn't get read -Nothing gets read!

And it is worse now!

**DoubleClick Q2 E-Mail Trends Report, published in September 2002, reveals that e-mail marketing click-through rates DROPPED in Quarter2-2002 to 4.9% from 6.8% in Quarter1-2002! These findings are based on 1.7 billion emails sent out by hundreds of clients. The report also reveals a bounce-back rate of 12.6%! -An all time HIGH in Quater2-2002.**

The writing onrepparttar wall is clear! email marketing strategies has to be redefined and innovated.

Andrepparttar 125001 FIRST STEP begins withrepparttar 125002 subject line! Allrepparttar 125003 hard work that you have put up in setting up your email becomes useless if it is deleted.

The 5 different methods listed here will add a strong psychological punch torepparttar 125004 subject line which will increaserepparttar 125005 chances of your message getting opened!

These suggestions are based on Research Data and my own personal experience where I get a click-through ratio of over 8%.

*#1: Keep The Subject Line Short And Different:*

The shorterrepparttar 125006 email subject line-the better. Add a little mystery to it. If possible associate it with money.

For e.g.: " John's $ 49.99 Refund! The above subject line is what I use after my 5th follow up for upgrading my eBookrepparttar 125007 Deluxe version.

Insiderepparttar 125008 body ofrepparttar 125009 messagerepparttar 125010 first sentence isrepparttar 125011 exact 'refund message' he will be getting if repparttar 125012 customer choose for a refund after upgrading. I have been receiving a click through ratio of about 7.5 torepparttar 125013 URL, http://www.learnhomebusiness.com/upgradeglobal.htm

*#2: Innovative Personalization On The Subject Line:*

Noterepparttar 125014 above subject line again! "John's $ 49.99 Refund!

Ifrepparttar 125015 customer name is john, It is better to say "John's $49.99 Refund! --Than to Say, John your $49.99 Refund

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